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Who Has Guts Like Tim Bray?

While many companies are stepping up to pivot their resources toward initiatives that benefit society during this COVID crisis, there are some companies coming under fire for not doing enough.

*Uh-hem. Amazon.*

Ooh. Excuse me. Allergies.

I don’t usually call out companies individually by name, though I tend to notice and write a lot about trends. Furthermore, if a trend either has promise as a solution or a detriment, I tend to do something about it. That’s me. And, that’s Tim Bray.

Tim Bray, however, had one of the most prestigious jobs out there for a tech guy. As VP and Distinguished Engineer at Amazon Web Services, Tim was kicking ass and having fun, but he also saw the bigger picture.

He saw Amazon as “a company that understands the importance of thinking big, taking ownership of hard problems, and earning trust.”

Amazon’s own vision is “to be Earth’s most customer-centric company.” The argument was made that if Amazon wants to maintain its customer base, it should really look out for its well-being long-term. Sounds logical.

On May 1st, Tim said goodbye to his fun job, his valued colleagues, and what may add up to about $1M.

How many people would do that?

Amazon will survive Tim Bray’s departure, as will Tim Bray. In fact, within a week of the news breaking, he was scouted by Google, Comcast, Huawei, and “a bunch of startups.” He’s received 2,256 LinkedIn invitations. He helped build the internet, and he’s got quite a following of people now who would work under him in a heartbeat. To be fair, he had quite a fanbase of people who followed him and his career well before this, but he’s not looking for a job.

In a CBC interview, Bray notes how there was a time not too long ago when the tech sector was hero-worshipped – looked to as the potential panacea for our everyday pains. How far it has fallen is the point he makes.

And he doesn’t consider it an Amazon problem or a Jeff Bezos problem. Actually, Bezos did give $100M to Feeding America and Amazon has purchased 100,000 electric delivery vans. Amazon has also devised a plan and made a pledge to run on 100% renewable energy by 2030 and net-zero carbon by 2040, and has spent an estimated $1B to improve safety and conditions for warehouse employees. These are direct requests made in the open letter sent to Jeff Bezos and the Board of Directors of Amazon in 2019 by over 8,700 Amazon employees.

We need to draw a clear line for corporate conduct. That doesn’t mean deciding for once and for all what is “good” and “bad”, because we will never agree on that. Right now, it can seem like the line between right and wrong – and even true and false – is gone! It’s not even grey.

How much money does one man need, anyway?

Bezos needs quite a fortune to realize his next vision – people working and living in space. Has he already given up on this planet? Perhaps. Does he know something we don’t, or is he actually reading the writing on the wall more clearly?

I’m going to do something foolish and assume that the people who can live in Jeff Bezos’ space future will not be the frontline workers of Amazon or Whole Foods.

So let’s give companies, especially large powerful ones, a clear benchmark – a blueprint. Let’s move the needle toward neutral to balance profit/power and people/planet. We can restore balance – just as nature does. If we hurt nature, we hurt ourselves. Do you know what else we hurt? People who could be our customers and employees in the future. And for what?

“Our whole economy is focused on growth and efficiency, and the stress and strain on the people at the bottom of the pyramid just doesn’t bear enough weight in that equation.” ~ Tim Bray

There are numerous pivotal topics surrounding Bray’s recent high-profile departure:

  • Economic inequity
  • The problem of making things more efficient while putting undue strain on front-line workers
  • Automation vs. preserving jobs
  • Worker protection laws in the US versus the rest of the world (the latter of which is apparently holding Amazon to higher standards)
  • A company’s responsibility to commit to reducing their carbon footprint
  • The people who take the most risk are the ones who ensure profit, so protect them

All of these are highly relevant topics I’d like to dig into with some depth in the future. For right now, I want to focus on this:

Bray’s resignation was not really about Amazon’s efforts (or lack thereof) to keep workers safe or protect the planet. It was about the firing of the whistleblowers. It was about the message that it sent to employees at Amazon and, really, everywhere, that your job is not safe if you speak up, particularly if you speak out against your company.

These are all things I would really like to know:

  • Could the activists have done a better job of recognizing the efforts already made? Could they have used better channels? Could they have still been successful if they’d have kept their efforts internal, and in turn, could that have saved their jobs?
  • Could Amazon have done a better job of communicating their intentions and efforts, which, like all companies, had to keep up with shifting and evolving guidelines?
  • Could Tim Bray, who used the “proper channels” to make known his complaints and concerns about the firing of whistleblowers have done something differently to influence another outcome?
  • Could the company have been clearer with the activists? Could they have created even more defined guidelines on how to raise and elevate shared concerns about environmental corporate policy?

I think it’s important for ALL of us to know the answers to these questions so that we can do better. Tim Bray – I know you are drowning in your inbox right now, but I’d really like to help you make your sacrifice be the ripple that creates waves of conscious change!

The last thing I want to do is put leaders’ jobs in jeopardy, especially in this economy, if they don’t know how to successfully influence positive change. At the same time, in any negotiation, you have to be willing to walk away, or you hold zero power.

I know there are not many people who would leave $1M on the table to protest wrongdoings. There aren’t many people who would leave $1M on the table to be able to look themselves in the mirror, but I’m looking for these people RIGHT NOW.

I’m looking for the highly employable leaders, who trust that if they can’t effectuate change using proven protocols for doing so, they will be able to find (or start) another company where they can thrive, spread their conscious leadership wings, succeed, earn a comfortable executive salary, and look themselves in the mirror each day. They will be able to look their kids and grandkids in the eyes and say with conviction that they are doing all they can!

So, who has guts like Tim Bray?

The Corporate Consciousness Ripple Blueprint is a yearlong personal and professional development program that focuses on expanding your power of intention and influence over self, team, and organization.

We promise – if you can’t create conscious change where you are after 18 weeks, we will help you land a new, better position where you can!

Is this you? Reach out today!

Big Balls

Provided to YouTube by Sony Music Entertainment Big Balls · AC/DC Dirty Deeds Done Dirt Cheap ℗ 1976 J. Albert & Son Pty Ltd Released on: 1976-12-17 Guitar, …

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days, is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

Conscious Leadership is NOT Just for Managers and Executives

Anyone can step into conscious leadership, but it does take something – courage.

Once you are conscious, it is a compulsion. Just like you can’t unknow something, but you can forget, you can’t become unaware and then lose that awareness. You can, however, become less aware. It’s easy, really, in this hustle and bustle, noisy world.

Last week I made a plea and gave the following challenge to a little over 20 people who are seeking change in their employment situation.

If you are currently working, and there is something you really enjoy about your job that makes you hesitant to change, first step into conscious leadership and make a case for improving the situation for all.

The top three reasons people leave jobs (money, a bad boss, and lack of growth opportunity) may be something you can change. It’s not always possible, but I’d wager that it’s more changeable than you assume.

Conscious leadership starts first with self-awareness. It requires refuting your bias, including a bias that things are a certain way or people are a certain way, and they can’t change. The growing sentiment of resignation is the most dangerous threat to progress and real positive change.

For many years in my business, especially as I was raising small children, I was content to help leaders land new opportunities where they were able to contribute their whole selves, expand and grow, and improve their lifestyle. However, over the last few years, I have begun to think more about the casualties left behind. The people who are now left to suffer through bad conditions, those who are at risk of losing their jobs due to unsustainable or unethical business practices, and those who will continue to be underpaid, undervalued, and living less than their best lives unnecessarily while unscrupulous, greedy “leaders” make decisions that conserve their way of life at the cost of others.

I can only help so many people by working with people one-on-one. It’s time that I and other conscious leadership coaches make a compelling call to action to inspire more leaders to follow the Conscious Leadership framework. This way, rather than just saving themselves from a bad situation, they can take action to improve the situation for their teams and across the organization.

This is no small feat, and it takes extreme courage. I get that not many are willing to risk their jobs, income, financial security, and potentially their lifestyle to answer this call to action. Additionally, there is no guarantee that it will make a difference. However, I think about the people of the past who were willing to speak out a risk their relationships, homes, freedom, and lives for the sake of a better world. We need more of these people in corporations right now.

The following are particular situations in which stepping into conscious leadership does the highest good versus stepping out into a new company:
  • When your company keeps losing good talent, but their mission is critical to saving and improving lives.
  • When you love something about your job, like the commute, your boss, or your team, but decisions being made from higher-ups are proving detrimental to the company’s performance, the customer, or the planet.
  • When innovation lags, creating a competitive chasm that puts jobs at risk.
  • When stress is causing burnout, high disengagement rates, or even sabotage.

How do you do this?

As I mentioned, it starts with self-awareness, then expands to “other-awareness” – empathy, and then to advocacy and execution.

In a company, change starts with a business case. It’s a goal of every company to stay in business or to sell for a profit. This requires making the business as strong and sustainable as possible.

Those issues that have you wanting to leave are vulnerabilities to a business’s sustainable success. Losing talent further weakens the company. Most likely, a company will have to hire someone at a higher salary/rate than they paid a tenured person. Further, they lose the knowledge capital, relationships built, and potentially face costly setbacks on deliverables.

There has never been a better talent market than right now for someone like you to make a case for improvements that enhance working conditions, engagement, retention, customer experience, and income.

Making a business case is essentially how you get decision-makers to understand the short and long-term business benefits of change – all kinds of change.

Below are the major steps and guidelines in presenting a business case.

When making a business case:
  • Gain clarity on the most pressing issue using available data, e.g. P&L reports, customer satisfaction surveys, empirical data about the number of people who have left, etc.
  • Evaluate and pressure test as many solutions as possible, asking direct stakeholders for input on how the solutions will impact their contributions directly and indirectly
  • Assess and analyze stakeholder’s priorities and agendas
  • Do your research on costs vs. benefits of proposed changes
  • Anticipate objections; validate and address them upfront
  • Scrutinize all potential costs, including non-monetary costs/losses, researching the least expensive, effective options, etc.
  • Present facts, data, and case studies as stories
  • Refer to the company’s own mission/vision statements and quotes from press releases
  • Promote the competitive advantage of your proposed change
  • Paint a clear picture of all of the ways in which the business will thrive after the proposed change is implemented
  • Compose your presentation professionally as a slide deck, white paper, video, or Flipboard.
  • Don’t use “should” language; instead, use “if/then” statements
  • Identify and engage an influential sponsor using all of the above
  • Make a clear ask that outlines all that would be necessary and nice-to-have in order to achieve the outcome you have promoted
  • If rejected, ask them to help you understand why
  • Re-strategize and re-present using feedback

Just like any communications process, the outcome has more to do with the spirit and emotion that the communication is sourced from versus the actual words chosen.

For an optimal outcome, be in the spirit of the company’s best interest at all critical junctures: procuring input, soliciting a sponsor, requesting a meeting to present, while presenting, upon closing and in the follow-up.

Communicate from the emotion of confidence that the stakeholders and decision-makers are wise enough to see your proposed change as a no-brainer once you have presented all the facts. Along with the solution and the ask, identify what decision-makers have to do to fulfill the proposed change.

I get that this process may be too much for you to undertake if what you are fighting against is being spread too thin.

Even so, you still might consider taking action, and I hope you do.

There is potential loss should this not produce the desired outcome. Stepping up to leadership can create rifts and speaking out can ruffle feathers. The gains, however, are not to be overlooked.

Imagine that you present your case using this proven method, fail, and everyone knows it. Even then, you’ve just answered some looming questions on people’s minds about the prospects of things getting better. Even if you were not able to create change at your company, you have given people a reason to follow your lead now and jump ship. So, essentially, you still saved them! You’ve also still inspired people to advocate for themselves and others. You may have even earned some loyalty from people who will now follow you anywhere knowing you have their back. This social capital is a tremendous asset to your career and can be leveraged to help you land and negotiate a great salary. So, you may suffer some short-term losses, but you ultimately gain in the long run!  Though what you tried to teach the business decision-makers may not have had an impact while you were there, they may take a second look at what you proposed once you and a bunch of people leave after you leave the organization. Then you will have also still saved them and the company.

I do have to warn you that if you miss critical steps, come from a misguided mindset, or fall into many of the common consciousness traps, you may create new problems for yourself and/or others.

However, I am confident that you are fully capable of embracing and embodying conscious leadership. It might just very well be your next best career adventure and an optimal chance to reach your own potential and leave a legacy.

The Epic Careering Conscious Leadership framework called the Consciousness Ripple Formula will be launched in the coming weeks to usher people through creating transformational outcomes.

The Consciousness Ripple Formula will include:
  • Simple and Sneaky Soft Skills Training
  • Mastering Influence
  • The Conscious Decision Protocol
  • Stimulating Sponsorship Step-by-Step
  • Clear and Compelling Communication
  • Conquering Calendars

More information will be available soon. In the meantime, please join the consciousness conversation. If you are interested in learning more about the Consciousness Ripple Formula, join my new Raising Corporate Consciousness Facebook group. If you are a conscious leader looking to spread awareness of conscious corporate practices, I invite you to join my new LinkedIn group, the Conscious Leadership Connection.

Andra Day – Stand Up For Something feat. Common [Official Music Video]

“Stand Up For Something” by Andra Day feat. Common. Written by Diane Warren and Lonnie Lynn, from the original soundtrack to the motion picture “Marshall”, i…

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

Conscious Leadership vs. Servant Leadership: Why Do We Need Another Leadership “Flavor of the Month”?

Related to the disenchantment with corporate life that is driving people to leave, which I covered a couple of weeks ago, people are growing skeptical, if not cynical, that companies are actually capable of delivering on their promises of positive change in any meaningful way.

Words can be manipulative, cause division where they’re meant to cause unification, and seem pretty empty and meaningless when that’s the case. People are sick of initiatives with catchphrases that amount to nothing actually changing for the better. Change initiatives face enormous resistance, and if an organization uses an inauthentic tactic to execute change, it strengthens that resistance into an even larger obstacle. There’s no sense trying to get buy-in from people who have been duped before.

Some companies are legitimately trying, and their leaders have good intentions. They lack, however, the blueprint, consistency, trust, and/or tools to spread change to every level of their organization and turn that into its new identity. Not all of them can see their blind spots or identify vulnerabilities.

Other companies steamroll change, disregarding casualties and intimidating the survivors into submission…or else.

When starting my new Facebook and LinkedIn groups, I reached out to you for your input on potential names for the groups. The responses that I received demonstrated that people don’t want a new “flavor of the month” when it comes to leadership. It seems people are becoming resigned to anything really transforming systemically. Even if a company can achieve an internal transformation, it sometimes has to operate under a larger system of archaic values and profit models used by its vendors, regulators, shareholders, etc.

About 5 years ago, I was explaining to a client that the way he was describing his philosophy on leadership seemed to align with “servant leadership.” He talked about how he didn’t see himself as the authority. He considered his team members the subject matter experts and he viewed his job as making sure that they had what they needed to perform their best and deliver for the organization. Sometimes that looked like lobbying for new technology, sometimes it looked like fighting for extra bonuses or vacation time, and sometimes it looked like taking all of the blame and accountability for something that went wrong. In his past, it also looked like whistle-blowing against his employer and providing his leadership with a healthy dose of truth when it came to negotiating project scopes and timelines.

At the time, I saw servant leadership as the noblest kind of leadership to emerge. I loved the idea of an upside-down organizational chart where value is shifted to the frontline.

Servant leadership goes back to 1971 although it wasn’t necessarily in every corporate leader’s lexicon until Southwest Airlines brought it en vogue as a model. It then took several other pioneers to demonstrate that this style of leadership is responsible for dramatic performance and engagement improvements.

While Southwest continues to lead in culture and servant leadership, they may not qualify as a consciously led corporation. I read recently that their on-air water quality was among the poorest and contains high levels of E. coli bacteria (that’s the poop bacteria.) This might just be an overlooked facet of their procurement, but it could also be a symptom of leadership that is not fully considering the wellness of people and our planet at all levels of the organization. I’m not saying that they are absolutely not a conscious company, but I am distinguising between servant leadership and conscious leadership.

There is so much I would not refute about the value of servant leadership, but it’s not an end-all, be-all leadership model for 2020 and beyond. Like many “flavor of the month” terms that came before it, once a way of leading earns the spotlight, unconscious companies will come along and “borrow” it. They will make it their new manifesto and try to sprinkle it around to get people excited and re-engaged. They will do this, however, without a real concrete blueprint or training to imbue it into all leadership decisions and relationships at every level of the organization. So, transformation falls flat, the results it was intended to garner don’t last, and the community becomes skeptical of new initiatives. Future change becomes that much harder to execute and accept.

A few weeks ago, I wrote an article on why NOW is the critical time for conscious leadership to earn the spotlight and get adopted in corporate America.

While conscious leadership certainly shares values with servant leadership, such as authenticity, transparency, and empathy, there are a few key distinctions that augment servant leadership so that results are sustainable and profits don’t come at a cost to people or the planet.

One key difference is accountability. There is a risk in servant leadership that employees, whether engaged or not, will come to expect that a leader is there to create perfect conditions for performance. This nurtures entitlement. Perfect conditions are not always possible. While in conscious leadership, there is the acknowledgement that people perform better when they are supported, they are not supported at the cost of the customer, the growth that will lead to sustainable success, nor the environment. Instead, they lay out the short and long-term potential impacts of change to all potential populations with the input of subject matter experts. Then, they involve the most engaged people on their teams to devise a plan to do the most amount of good while causing the least amount of harm.

“But wait,” you say, “That’s not inclusive of disengaged employees, and how do you decide fairly who is engaged and who isn’t?”

You’re right! That’s why engagement framework comes along with the conscious leadership blueprint. It borrows from traditional engagement surveys, but it is determined by more than just an individual’s perception of his/her own engagement, which can be misrepresented. It includes, but is not exclusively determined by, how well employees meet KPIs. It also incorporates how well this person has aligned with the company’s mission, vision, and values as exhibited by their actions and multi-dimensional feedback. People are not penalized for being on a static track versus a growth track. People can still be engaged in their jobs while they allocate extra focus to other areas of their lives besides work. At times, it’s necessary.

In conscious leadership, leaders invest time in understanding, communicating, and learning how to circumnavigate or achieve their own areas of development. This brings the leader to a human, relatable level with his or her team(s) and demonstrates that being imperfect is okay. It encourages self-reflection as well as openness and honesty. How much of a servant can a leader be, after all, if they remain blind to the real challenges of team members?

Servant leaders are still susceptible to situational greed. It works like this: A leader does good and as a byproduct receives recognition, accolades, and compliments. This releases a flood of feel-good hormones and the brain says, “I want more!” So, with positive reinforcement, the leader continues to do good and continues to be praised. Also, keep in mind that with attention, accolades, praise, and prestige often come lucrative opportunities and chances to integrate with movers and shakers, which makes doing good even more intoxicating.

Now, the leader falls prey to someone promoting a high-prestige program as good that will get the leader even more accolades than before! At some point, the brain switches the motivation to do good from doing good to receiving accolades. This leader is essentially duped by an ill-intentioned leader preying upon this leader’s desire to do good. It turns out that the program was not good or mostly good. In fact, it hurt people. The leader failed to examine all facets of the program and perform conscious due diligence because he or she wanted the praise more than the reality that this program had major flaws and should not have happened.

This leader was a servant leader throughout this scenario – encouraging and supporting the team, giving others credit, doing everything possible to create conducive conditions to top performance. Yet, this leader was not a conscious leader.

A conscious leader would have used a conscious decision protocol to explore all of the known potential short-term and long-term impacts and, even at the risk of making an unpopular decision, would have led a team in deciding that the risk was not worth the reward. Personal gain would have been eliminated from the equation through a self-check that helps leaders recognize when they are operating from ego and switch to the higher self.

A conscious leader also recognizes value systems, belief systems, and methods without discrediting or disregarding other perceptions. That is not to say that a conscious leader has to make all parties happy or even be agreeable to other perspectives. It just means that the impacts on people as they report them are considered valid and are considered – even if in the end, the plan decided on does not accommodate them.

Like all leaders, in a pure definition of a leader as beings someone who creates and develops more leaders, conscious leaders see the development and growth of the team to be the best way to serve the most people and achieve the most good.

If you are interested in learning more about the Conscious Leader Blueprint for Leaders or the Consciousness Ripple Formula for Aspiring Leaders, join my new Raising Corporate Consciousness Facebook group. If you are a conscious leader looking to spread awareness of conscious corporate practices and discuss the challenges of widespread adoption, I invite you to join my new LinkedIn group, the Conscious Leadership Connection.

Stevie Wonder – Higher Ground

1973 – Innervisions Many thanks to ClosedCaptionIt for the captions! If you’re interested in captioning your own videos or someone else’s check out http://ww…

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

Why Hypnosis? Answer: Disruption – For Real

Meditation by Johan Bergs on Flickr

Eight years ago I watched a video during my pregnancy called The Business Of Being Born. Learning about the cascade of interventions and how they can lead to further complications was frightening. I vowed to give birth under as many natural conditions as possible, avoiding all potential UNNECESSARY medical interventions, including, but not limited to an induction, epidural, vacuum, episiotomy, and C-section. I was already seeing midwives at a birth center. A client who was a midwife convinced me of its safety and the dedication of the staff at this particular birth center, which was right across the street from a hospital. I decided I needed some help keeping my body AND mind working in my favor, to control my environment internally and externally as much as possible, so I invested in a $500 5-month course called Hypnobabies.

It worked, not just once, but twice. I might not have been too good at staying calm and relaxed the first time, stretching labor with Daisy to 5.5 days with back labor. Even so, I delivered naturally, without drugs (not without pain; I was just able to manage it,) and without any other interventions. I’m certain that had my plan been to deliver at a hospital, they would have induced me when I showed up the day after my due date and labor slowed down rather than send me home, even though it was perfectly safe to labor at home as long as it took, since my water had not broken. The midwives, however, sent me home, advised me to get sleep if I could, and I came back two days later with much better progress. Daisy was born 5 hours later perfectly healthy.

During the second time, I was more effective at USING the contractions (reframed as “pressure waves” during the program but I reframed them again to “progress waves” for the 2nd birth) to accelerate labor to active labor; I delivered Adelaide within hours at the birth center, without drugs and interventions.
The course was actually training me in self-hypnosis so that I could induce hypnosis with the drop of a finger. This turned off my conscious mind where all my fears are to allow my subconscious to be a better partner to my body and allow things to happen naturally.

So, I already had a great confidence in hypnosis and had invested in courses and CDs for other things after that, such as increased focus and intuition. I have been studying related topics, such as neuroscience, guided imagery, creative visualization, meditation, etc., focusing on scientific evidence of efficacy in much more depth since then.

It’s not what you see on TV or at shows. It’s not mind control; it’s natural.

Ultimately, here is why I finally became a Certified Clinical Hypnotherapist:

As my clients have grown more willing to allow me to talk about other areas of their lives, I have grown ever more acutely aware of how intertwined our career is to other realms of our lives and vice versa. If a client was not able to land a job using the best practices, it was often because of an issue in another area of life.

During this epiphany, I realized that I need to be MORE than just a career coach if I want people to get where they want to go. I saw this in my own life too: A breakthrough in one area will start a cascade of positive impacts. Conversely, a limit or problem in one area can bleed into other areas of my life, holding me (and you) back from having what we really want in life, and wasting days of our lives that we could be happy, but instead we feel miserable and powerless.

The good news: Our mind is immensely powerful, and there is a lot that can be done to leverage the mind to create the change that leads to happiness. However, out of all the modalities I studied and tried over the years, hypnosis is the fastest way to access and leverage the mind’s power.

Why? Because hypnosis works with the subconscious mind, where we learn, store memories, operate automated body functions, and program habits.

Too many coaches focus on motivation and willpower. Some people are naturally inclined to be willful, but too many more have to fight the brain’s natural inclination to resist change. Without hypnosis, achieving change for the majority is a struggle. It’s an unnecessary struggle. Hypnosis makes change easier, meaning you have to rely less on willpower to overcome the mind’s resistance. Instead, the mind is working in your favor!

My sense of urgency to help MORE people create meaningful change NOW has continued to grow, as has my desire to impact more realms of life than just career. AND, if I can help you become your best self (which I can,) you can then also bring the best out in others, and then there are optimally creative and powerful minds working on the big issues together.

Also, the more I learned about the applications of hypnotherapy, the more I thought about current epidemics that it can help tackle, besides career disengagement, like:

>> Mental health issues, since most of the mass shooters and suicide victims were found to be on psychotic drugs for conditions that can be relieved by hypnosis (in conjunction with proper Psychological treatment)

>> The opioid crisis, since hypnotherapy has proven successful in alleviating chronic pain

>> Obesity-related disease, since forming better eating and exercise habits is integral to proper weight management

>> Stress-related diseases, which may as well be all of them since stress decreases your body’s own ability to heal itself

I really could go on and on….

What Science Supports This?

Besides what I mentioned above, a lot!

In the 1800s, before chloroform and other anesthesia, the surgery mortality rate was 80%, and patients died most frequently from infection, shock and/or fear. Hypnosis was attributed to lowering the fatality rate for surgeries by 10%. (10 years later ether was found to be 90% effective and hypnosis was abandoned.)

The American Dental Association includes hypnosis among methods dentists and dental students can use for pain control and sedation for patients undergoing dental procedures.

Freud, before he founded psychoanalysis and created a branch between psychology and hypnosis, studied at an elite school for hypnosis.

Hypnosis was accepted by the British Medical Association in 1892. In 1958, hypnosis was accepted by the American Medical Association as an ORTHODOX medical treatment. In fact, medical doctors and psychologists committed to helping patients find relief from a variety of conditions and chronic pain refer patients to hypnotherapists. It works in complement to boost the efficacy of standard medical or holistic treatments.

American Psychology Association has endorsed hypnotherapy as an effective method for pain relief, treating anxiety, forming good habits, and breaking bad ones, such as smoking. The British Psychology Society published a paper as recent as 2001 citing “convincing evidence” that hypnosis is effective for the same.

Other scientifically proven applications for hypnotherapy:

  • Improves memory – This is why meditation and hypnotherapy is now sometimes taught to post-graduate students
  • Dizziness in advanced cancer patients – Of the many symptoms that decrease quality of life, dizziness is one of the biggest, and it can put the patient at risk of injury, leading to further decreases in quality of life
  • Palliative care (end-of-life care) – Reducing anxiety can prolong life while also making the last days more comfortable and enjoyable

Why now?

Have you ever lost a loved one to an untimely death? I have. Two years apart my sister-in-law died at 51 and then my nephew died on his 28th birthday. We don’t know how much time we have. I see the pace of change accelerating, and I want to do everything I can while I’m on this earth to keep the trajectory going in a positive direction. That’s my calling; it’s my mission. It compels me.

Have I Changed Careers or Turned Against Coaching?

Absolutely not! I still believe fully in coaching and the advantage of having an objective guide to help identify blind spots so that you know for what to receive hypnotherapy. Plus, hypnosis is just one of many tools now in my tool belt, and it is not a cure-all (or a cure.) It still has to be applied responsibly and appropriately! There are things from my coaching experience that have taught me that what appears on the surface can be very different than what lies beneath. Some hypnotherapists without this experience may take things at face value, and treat only what appears on the surface, when what lies beneath is at cause and, potentially, in need of greater medical, psychological or specialist expertise. I will continue to qualify my clients as good or bad candidates for my solutions, because it is of utmost importance to me that they get what they came to me for: meaningful change.

Ready for change NOW? Schedule a session!

Corporate leaders: How many employees do you think are putting off doctor’s appointments, leading them to miss more work days in the long run, or failing to adopt healthful or successful habits? Invite me in for a workshop for dramatic improvements in collaboration, creativity, performance, and productivity.

Ella Fitzgerald / You Do Something To Me

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