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Is 2021 the Year You Join the Conscious Leadership Movement?

Where could we be right now if the world had an abundance of, rather than a lack of, conscious leaders?

Can you imagine where we Americans would be if most Americans trusted our leader? Where would we be if our leader gave us science-backed advice arrived at through a transparent protocol on how to come out of the pandemic faster and stronger than ever?

We can see how this played out in New Zealand, where the Kiwis have declared victory over COVID and have fully returned to life without mitigation efforts and restrictions.

Sweden’s King and Prime Minister admitted that keeping the country open was the wrong decision and his people are paying the price. While the wrong decision may have been made, admitting this mistake IS conscious leadership because it potentially helps others from suffering the same fate. It also puts the citizens on a better path in complying with life-saving measures instituted late, but better than never.

Here’s a more pressing question – Where will we be 3-5 years from now if we continue to lack conscious leaders? Could 2025 somehow be worse than 2020?

  • How many more scandals will arise, and what will they cost in lives, money, and progress?
  • Will citizens go to war with each other?
  • Will other countries take greater advantage of the instability?
  • Will we still be battling a pandemic?
  • What will happen to the business owners who had to close their doors due to COVID and all the employees that are displaced as a result?
  • Will more and more populations be victims of climate change?

Has 2020 made this gap in conscious leadership more obvious to you in a way that’s personal? Did you personally struggle to make conscious decisions as a leader?

I’ve been calling 2020 the year of perfect hindsight. If we are truly going to take the pain and the loss of 2020 to create better years ahead for us and generations to come, we have to fill organizations, governments, and institutions with conscious leaders.

I have a plan, a course, and a certification program that has the potential to put 97,650 Certified Conscious Leaders in greater positions of positive influence toward a better world and 78,555 more Certified Conscious Leadership Trainers out there continuing the movement by 2025.

My question to you is, is 2021 the year you join the movement?

Did you see something that you can’t unsee and you can no longer ignore?

Do you know for certain that something has to change, but you are not sure how to manage your career from this point forward?

Join me virtually on Wednesday, January 6th at 2:00 PM ET to find out how you can be on the forefront as a co-founder of the conscious leadership movement. You’ll also discover where that can lead you in your career and your legacy of creating a better world, and how many of those Certified Conscious Leaders and Certified Conscious Leadership Trainers you can personally add to leadership worldwide in just 4 years, and what’s possible beyond that.

Register today and add it to your calendar now!

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Karen Huller is the creator of the Corporate Consciousness Ripple Blueprint and author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days. She founded Epic Careering, a leadership and career development firm specializing in executive branding and conscious culture, in 2006. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. Her solutions incorporate breakthroughs in neuroscience, human performance optimization, bioenergetics, and psychology to help leaders accelerate rapport, expand influence, and elevate engagement and productivity while also looking out for the sustainability of the business and the planet.

Mrs. Huller was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor in Cabrini University’s Communications Department and an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is an Instructor for the Young Entrepreneurs Academy (YEA) where some of her students won the 2018 national YEA competition, were named Ernst & Young’s America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

She is board secretary for the Upper Merion Community Center and just finished serving as Vice President of the Gulph Elementary PTC, for which she received recognition as a Public Education Partner and Promoter from the Upper Merion Area Education Association. She lives in King of Prussia with her husband, two daughters, and many pets, furry, feathered, and scaly.

2020: The Year of Perfect Hindsight?

If 2020 is the year of perfect hindsight, what has it revealed?

Reflection is an essential part of making conscious decisions and developing as a leader.

The lockdowns during Spring 2020 forced us to reflect, so long as we were able to process the shock and grief.

Prior to COVID, I had grown more and more concerned about the limited bandwidth and increasing responsibility of leaders and how that inhibits leaders’ ability to allocate adequate time for reflection. In 2018, 268 million vacation days went unused in the US! Research cited and promoted by Shawn Achor demonstrates the critical nature of taking vacations for professional growth, as well as the data that proves that companies will enjoy higher productivity and engagement when they encourage employees to use their vacation time.

One of the silver linings of lockdown was finally having this reflection time. For some, it offered grace.

It seems, however, there are some things happening right now are increasingly concerning. Number one is that everything is ramping back up, and companies are forced to play catch-up in order to achieve their annual budgets and maintain their workforce. In comparison to when things were slow, and in addition to the extra responsibilities that many workers are shouldering in terms of childcare limitations and virtual learning, leaders and workers alike are experiencing increasing overwhelming burnout.

For the companies without conscious leadership who failed to address and recognize how the pandemic and civil unrest has been impacting their employees, burnout is most certainly inevitable, if it hasn’t already happened.  Women, in particular, have been leaving the workforce at numbers that signal not only a setback for gender equality, but a sign that we have not come as far as we hoped. This will certainly widen the gender pay gap and leave more women in a position to be dependent on their spouses.

Speaking of civil unrest, 2020 has been an awakening for the country on the prevalence and impacts of systemic racism from our police to our boardrooms.

While the field of human resources has been growing in vigilance against biases, political biases have not only divided Americans further by party, but has also divided families, neighbors, and friends!

The pandemic has made more obvious the disparities between classes and how financially fragile and vulnerable so many Americans are, especially minorities and small business owners.

We have the chance to use the hindsight gained from 2020 and make 2021 the year we bridge our future as a country, as companies, as a community, and as a family. Let’s consider January 2021 as a rebirthday.

Be the bridge!

  • Make sure your company’s leaders are getting adequate time for reflection and employees are taking ample vacation.
  • Evaluate and correct the gender disparities and childcare shortcomings that are impacting families today. Keep in mind that the kids of today become the leaders and solution providers of tomorrow. They need their parents’ time and attention!
  • If you are white, educate yourself about white privilege and fragility. Learn about redlining. Acknowledge and address the real barriers to racial equality in the workforce.
  • Refute your political biases. We cannot unify while we vilify.
  • Support your local businesses as much as you can. Give to your local food banks as much as you can. Check-in on your friends who have been laid off and be proactive in helping them find opportunities!

What other bridges can you build using perfect 2020 hindsight to make sure that we don’t go back to “normal”, but rather move forward toward EPIC.

Epic Careering makes work better for more people. We can support you as a leader to become more influential in building these bridges through the Corporate Consciousness Ripple Blueprint.

Branding is the bridge that connects your past and present to your professional future. Is 2021 the year you turn a successful career into a fulfilling legacy? Contact Epic Careering now for a consultation!

Simon & Garfunkel – Bridge Over Troubled Water (Audio)

“Bridge Over Troubled Water” by Simon & Garfunkel Listen to Simon & Garfunkel: https://SimonAndGarfunkel.lnk.to/listenYD Subscribe to the official Simon & Ga…

Karen Huller is the creator of the Corporate Consciousness Ripple Blueprint and author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days. She founded Epic Careering, a leadership and career development firm specializing in executive branding and conscious culture, in 2006. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. Her solutions incorporate breakthroughs in neuroscience, human performance optimization, bioenergetics, and psychology to help leaders accelerate rapport, expand influence, and elevate engagement and productivity while also looking out for the sustainability of the business and the planet.

Mrs. Huller was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor in Cabrini University’s Communications Department and an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is an Instructor for the Young Entrepreneurs Academy (YEA) where some of her students won the 2018 national YEA competition, were named Ernst & Young’s America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

She is board secretary for the Upper Merion Community Center and just finished serving as Vice President of the Gulph Elementary PTC, for which she received recognition as a Public Education Partner and Promoter from the Upper Merion Area Education Association. She lives in King of Prussia with her husband, two daughters, and many pets, furry, feathered, and scaly.

How to Go from a Boss to a Conscious Leader

Recently, I read a post from a business owner who was asking human resources professionals for advice about an employee who requested not to be contacted after work hours or on weekends, except in the event of an emergency. 

He explained that he “made it clear” to the employee that she is not required to respond to anything not urgent after hours or on weekends, but affirmed his “authority to send emails to their work email address for items that may cross his mind after hours so he doesn’t forget. He sent this employee an email over the weekend. She “politely and respectfully” reminded him of her request. “I really would like my time and space respected during off-hours.” He pushed back. She pushed back. 

“You may not like me setting boundaries but this is important to me. If you respected me and my time, you would understand that an employee should be allowed to have a reprieve.”

His perspective was: “As the boss and owner of the company, I should be the one who sets operations and not the employee… She is setting (or changing) the business guidelines and protocol, and it does not sit well with me.”

Many people advised this leader to let her walk, his way or the highway, and he was very much in agreement at the time I read and responded to his post. This advice and his source of discomfort were very much coming from ego rather than empathy. 

Here was my response: 

“Look, everyone is doing the best they can to cope in difficult times. This requires MORE self-care than ever. The only solution isn’t to send emails anyway because it works for you and she can just opt to ignore them. She obviously has notifications on to deal with emergencies, so she will get every email, and even though she may not be required to respond to non-emergencies, she still may feel compelled by a sense of duty and obligation that adds pressure (self-imposed, yes) when she needs to be disconnected. Need – as in, a physical need to manage stress for overall well being. By insisting on your way and not respecting her boundaries, you are communicating that what she needs is less important than what you want. Self-care = putting your needs over someone else’s wants. Selfish = putting your wants over someone else’s needs. What kind of leader do you want to be? Can’t you create the drafts when you think of them and send them off Monday morning? Yes. You can. If you don’t value her, let her go. If you do value her, respect her boundaries. Be the leader she needs.”

He responded, “Fair and well put.”

While he was in ego at the time of posting, he was also open to really hearing other ways to look at this problem. 

I’m not sure how he’ll handle it, but I am glad that he was open.

He said, “I want to do what is fair and just, which is why I came to this group! Thank you!!”

At that moment, this boss/manager had a choice to move into conscious leadership. He was able to do so because his intention was to be fair to his employee. He was open to guidance and new self-awareness, and if he does decide to accommodate his employee, he will have moved from ego to empathy and compassion, which is empathy in action.

As a leader, you have multiple points throughout their days, weeks, months, and years that give you the opportunity to make similar choices. 

Like forming any habit, and what I love about habits, is that once a habit is formed, doing that thing becomes a compulsion rather than a choice. You are pulled to do it, rather than having to push. However, that time in between the self-awareness of the habit that needs to develop and the time that the habit is developed, the push is a challenge for most people. 

Join me for a free online masterclass on Wednesday, September 30th at 2:00 PM EDT to find out more about how you can create more speed and ease during that in-between period so that you can become more consistently conscious as a leader.  

What would you have advised this leader to do? What would you do?

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If you’re dedicated to making a meaningful impact in the world through your work, I invite you to join my LinkedIn group for conscious leaders. Join C3 now to be a part of future free events, watch replay recordings of our past events, interact with the conscious community, speakers, and experts, and have your chance to share your expertise by becoming a future guest panelist for upcoming events. Remember that without you, meaningful change is not possible.

Dashboard Confessional – Bend And Not Break (Lyrics)

Lovely band, lovely song, lovely album Album: “A Mark, A Mission, A Brand, A Scar” – 2003 Lyrics: I catalog these steps now Decisive and intentioned precise …

Karen Huller is the creator of the Corporate Consciousness Ripple Blueprint and author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days. She founded Epic Careering, a leadership and career development firm specializing in executive branding and conscious culture, in 2006. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. Her solutions incorporate breakthroughs in neuroscience, human performance optimization, bioenergetics, and psychology to help leaders accelerate rapport, expand influence, and elevate engagement and productivity while also looking out for the sustainability of the business and the planet.

Mrs. Huller was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor in Cabrini University’s Communications Department and an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is an Instructor for the Young Entrepreneurs Academy (YEA) where some of her students won the 2018 national YEA competition, were named Ernst & Young’s America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

She is board secretary for the Upper Merion Community Center and just finished serving as Vice President of the Gulph Elementary PTC, for which she received recognition as a Public Education Partner and Promoter from the Upper Merion Area Education Association. She lives in King of Prussia with her husband, two daughters, and many pets, furry, feathered, and scaly.

If You Really Want to Build a Talent Community, Try These Tips

I first heard of talent communities circa 2012 from Mahe Bayireddi as he was founding Phenom People. Had I still been in recruiting at the time, I probably would have been all over it, as it seems like a great, easy way to pluck talent on demand that is already engaged with your brand. Having been trained in branding as a recruiter in 2005, it really would have aligned with what we were taught – to establish long-term relationships by being strong resources and adding unique value from our experience.

Perhaps, having had an entrepreneurial interest, I would have helped my firm launch a branding and talent community-building service for our clients. It might have helped my firm establish itself, but I’m skeptical that it would have really done anything to accelerate or improve hiring for most of our clients, and I’d like to explain why.

By 2012, I had been working with and for job seekers rather than companies (with a few exceptions.) When you see the hiring process from the candidate’s perspective, you realize candidates aren’t buying into this whole talent community thing.

Even though coaches like me have spent the last 20 years teaching corporate professionals to compile and research target employers and conduct a campaign that is proactive, the vast majority of candidates conduct reactive job searches. They look for job postings when they’re ready to change jobs and use the method that is immediately in front of them – applying through job boards.

Companies have traditionally favored recruiting talent from its competition, but it’s not great career management to jump ship because a company you vied to work for when you were looking is finally ready to hire.

Last week I attended Talent Experience Live, a live LinkedIn event hosted by Natalie McKnight and Devon Foster of Phenom People. The topic was talent communities, and Randy Goldberg, VP of Talent Acquisition Strategy at MGM, was also there to share tips.

I took the opportunity to ask these experts a couple of questions, such as how they measure success and which metrics they track. Goldberg advised running your talent community initiative combining engagement efforts with marketing best practices, such as using technology and segmented messaging.

So, using traditional marketing tools, they create various groups of talent, create tags, send customized e-mails to each group, A/B test various messages, and track the number of e-mail opens, along with the number of clicks on apply links. Using these tools, he said MGM has achieved an 80% open rate, which is amazing.

Building a talent community is not as simple as setting up some great automated tech and hiring some marketing people to post on social media or send out a company newsletter. You can do that, but ROI will escape you…unless…

Your company has already established its brand as an employer of choice. Admired companies and industry leaders like Disney, Google, Marriott, Apple, and MGM will be able to implement technology and marketing to build talent communities because they are on people’s radar as a place where they can work among the best and brightest. While marketing directly to people, they can also market to any number of startups or competitors.

If you really want to build a talent community, you have to first brand your company as an employer of choice. Your talent must be perceived as the best and the brightest, and your policies and culture as lifestyle-friendly.

One of the other questions I asked Goldberg was whether executive branding was part of their talent community strategy. He said that executives are doing more publishing and public speaking – keynotes, panels, podcasts, and live events (obviously), such as Talent Experience Live.

This is a great way to make your company superstars more accessible, but it’s just one small component of executive branding.

Executive branding is a multi-tiered strategy that, to be truly effective, will require you to brand at the macro AND micro-levels. Praise and promote your front line just as much as your C-Suite. Also, show your prospective talent that employees have an admirable lifestyle. Show them who they are outside of their company identity.

Goldberg had a good point about not sending e-mails from a “do not reply” e-mail address. Offer a channel for your audience to connect with a REAL person. This demonstrates great empathy with job seekers.

The other thing that your company will have to fine-tune if you are going to be successful at attracting future superstars to your candidate pool is the candidate experience. The experience MUST match the hype! Goldberg mentioned that MGM allows its talent community to interact with its alumni. That’s employer brand confidence.

This requires standard operating procedures followed by every stakeholder involved in hiring. This includes non-automated, HUMAN standardized follow-up protocols for candidates who interview, rolling out position status updates to applicants, transparent salary negotiations, and comprehensive onboarding and training. Acknowledge and fix what people complain about on Glassdoor.

Furthermore, your company had better offer opportunities for diverse, dynamic (hard + soft, professional + personal) development, be proactive about succession planning and development planning, and practice transparency in communications throughout the organization.

Do not invest in building a talent community until your employer, executive, and employee brand are solid!

When you do, think not just in terms of marketing metrics, but also make sure that you have a way to tie this campaign with time to hire and the quality of hires, because what good is attracting candidates already engaged with your brand if they don’t land and succeed.

Are you realizing that your company needs to develop its executive branding? Schedule a consultation today!

New Edition – Cool It Now (Official Video)

Revisit New Edition’s number 1 songs here: https://UMe.lnk.to/NewEditionNumberOnes Listen and follow the New Edition Best Of Playlist: https://UMe.lnk.to/New…

Karen Huller is the creator of the Corporate Consciousness Ripple Blueprint and author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days. She founded Epic Careering, a leadership and career development firm specializing in executive branding and conscious culture, in 2006. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. Her solutions incorporate breakthroughs in neuroscience, human performance optimization, bioenergetics, and psychology to help leaders accelerate rapport, expand influence, and elevate engagement and productivity while also looking out for the sustainability of the business and the planet.

Mrs. Huller was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor in Cabrini University’s Communications Department and an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is an Instructor for the Young Entrepreneurs Academy (YEA) where some of her students won the 2018 national YEA competition, were named Ernst & Young’s America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

Mrs. Huller is board secretary for the Upper Merion Community Center and just finished serving as Vice President of the Gulph Elementary PTC, for which she received recognition as a Public Education Partner and Promoter from the Upper Merion Area Education Association. She lives in King of Prussia with her husband, two daughters, and many pets, furry, feathered, and scaly.

What Is Conscious Leadership and Why Do We Need It NOW to Save Tomorrow?

Yesterday, Vishen Lakhiani spoke at an online “I Am The Change” event hosted by Lisa Nichols, my former coach. Vishen is responsible for birthing Epic Careering’s newest offer, the Corporate Consciousness Ripple Blueprint.

When I saw him speak in San Diego in August of 2017, he opened up the event by challenging everyone in the room to only have or work for a humanity+ business. He showed a video of Tom Chi, Google X Co-Founder, answering a futuristic question, the answer to which I don’t think most of humanity was ready to hear: if consciousness doesn’t outpace innovation, we will destroy ourselves.

We need good people at the top, making decisions and leading future leaders toward a better world – right now! I wrote about this even before COVID, even before George Floyd, even before Beirut.

More than ever, we need people RIGHT NOW to wake up, speak up, stand up, step up, and lead us all to rise up, as Lisa Nichols laid out in her 5-day virtual event.

Vishen quoted MLK yesterday, in perfect context for what is happening right now in our world:

Power without love is reckless and abusive, and love without power is sentimental and anemic. Power at its best is love implementing the demands of justice, and justice at its best is power correcting everything that stands against love.” ― Martin Luther King Jr.

The old models of leadership have failed, and are making way for new breeds of leadership. It might feel confusing, overwhelming, or trite, but don’t let it make you apathetic.

“Apathy is the enemy of democracy.” In other words, by being indifferent, you could end up giving all your power to whoever sees fit to use it.

Here’s a little cheat sheet of three of the leadership styles emerging to disrupt the oligarchy:

  • Situational Leader – Adapts leadership style to individuals
  • Servant Leader – Hires the best talent, gets out of their way, and makes sure that they have what they need to do what they do best
  • Conscious Leader – Answers the question, “What is for the highest good for all?” with acute self-awareness

All of these leadership styles require emotional intelligence, compassion, and ego-checking. They can also all be applied simultaneously; it’s not a “this or that” thing.

However, when applying situational leadership, watch out for people feeling as if you might be favoring one person over another with extra time.

With servant leadership, you have to balance taking full accountability for the performance of your team and setting strong accountability expectations so that you prepare your team members to become leaders who can step into your place.

With conscious leadership, you have to deal with your baggage. It’s hard work. You have to be committed to continually increasing your awareness of how your beliefs, insecurities, fears, and biases influence your impact and performance, how you are perceived, the decisions that you make, and the state of mind that you’re in.

“What is for the highest good?” seems like such a simple question, but when leaders are not all of the above, they may justify unconscious decisions. They may choose glory over good, or self-preservation over the preservation of company values.

In order to be conscious, leaders of today need better tools for leveraging data while integrating intuition into decision-making, managing conflict with compassion, and inspiring over convincing. They need to develop personally just as much, if not more, as they develop professionally.

If you feel there is much more you can contribute through your career if only you knew how to influence change

If you are concerned enough about the future to take action

If you want to be able to tell your kids and grandkids you did all you could to preserve a better world for them…

The time is now.

Alesso – Heroes (we could be) ft. Tove Lo

FOREVER – The Debut Album Available Now http://Ales.so/forever Featuring “Sweet Escape,” “Heroes” feat. Tove Lo, “Cool” feat. Roy English and more Follow Ale…

Karen Huller is the creator of the Corporate Consciousness Ripple Blueprint and author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days. She founded Epic Careering, a leadership and career development firm specializing in executive branding and conscious culture, in 2006. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. Her solutions incorporate breakthroughs in neuroscience, human performance optimization, bioenergetics, and psychology to help leaders accelerate rapport, expand influence, and elevate engagement and productivity while also looking out for the sustainability of the business and the planet.

Mrs. Huller was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor in Cabrini University’s Communications Department and an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is an Instructor for the Young Entrepreneurs Academy (YEA) where some of her students won the 2018 national YEA competition, were named Ernst & Young’s America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

She is board secretary for the Upper Merion Community Center and just finished serving as Vice President of the Gulph Elementary PTC, for which she received recognition as a Public Education Partner and Promoter from the Upper Merion Area Education Association. She lives in King of Prussia with her husband, two daughters, and many pets, furry, feathered, and scaly.

Convincing vs. Inspiring Leadership

When it comes to change, convincing people is tricky territory.

If successful, you get what you want in the short-term, but if people go against their own instincts, concerns, or even expertise to buy in on your idea, plan, product, service, or initiative, they won’t cooperate with the same energy. In the end, they may become forces of inertia or resistance, or even sabotage. You may get people to suspend their doubts and concerns and act, but they may regret it later. Then, you lose them and anyone they might have brought with them forever.

Buyer’s remorse is usually due to having been convinced to buy something that may prove not to be the solution it was promised to be.

In the Courageous Leader 5-Day Challenge, we also talked about intimidation. It has been a primary tool of conventional leadership, though it hasn’t always been covert. Any form of discipline at a job can be considered intimidation. Holding someone’s job over their head is a form of intimidation. While it is necessary to let poorly performing employees go, it is also right to put them on a corrective action plan (PIP – Performance Improvement Plan) before doing so to give them a chance to redeem themselves. Yet, still, it is intimidation, just a less aggressive form.

So what’s wrong with intimidation? It’s counter-productive. When a person is focused on survival, their brain allocates more resources to that cause and takes resources away from higher cognitive functions, such as creativity, motivation, emotional intelligence, and problem-solving. This puts workplaces at higher risk for errors – ethical, work-related, communication-related, etc. This leads to increased risks and losses that you may not notice too well on a balance sheet, but are none-the-less areas where companies lose a lot.

(During the Courageous Leader 5-Day Challenge, we also talked about how intimidation can be completely on the receiving side. You can always watch the challenge replays available in C3 if you want to learn more about that conversation.)

The rise of servant leadership has transformed the idea of a boss generating team performance by giving orders into a model that flips the relationship upside-down. The boss is there to hire the best talent, then essentially get out of their way, and remove any other obstacles to talent doing their best work. It turns the boss into an advocate in procuring resources that make working easier, and also creating conducive conditions to do so. This is not a bad model, but it does rely on talent to be self-motivated, self-accountable, and aligned with the corporate mission and purpose. If they are not, it also places the burden on the boss to be fully accountable for that. Additionally, it’s not a model without inherent risks, because without the leaders in this model holding individual team members accountable for their own performance AND engagement, entitlement ensues.

I have heard personal accounts from so many professionals and executives over the years about their workplaces. I’ve found that the companies that are reviewed the highest by my clients, prospects, and contacts have clear and compelling missions and values, and they intertwine them into everything that they do – how they make decisions, what they invest in, and what is prioritized in their workflows. It becomes a litmus test, and something that empowers employees to make decisions without needing approval. Doing this inspires aligned engagement, which is a much more fortified, resilient type of engagement – the kind needed during times like these.

Inspiring is different. You achieve inspiration when you demonstrate alignment with what the collective highest-self values are, and when you mitigate fears by validating them and demonstrating how fears and concerns will be addressed.

First, you have to find out what the values and the fears are. For that, you need psychological safety.

How do you create psychological safety? Attend Tuesday’s Answer the Call to Conscious Leadership event and hear from Rebecca Morgan, Psychological Safety expert, and best-selling author. Gain access to this event by joining the C3: Corporate Consciousness Co-op group.

Take her Psychological Safety survey to see how your company is doing.

Foo Fighters – Times Like These (Official Music Video)

Foo Fighters’ official music video for ‘Times Like These’. Click to listen to Foo Fighters on Spotify: http://smarturl.it/FooFSpotify?IQid=FooFTLT As feature…

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

 

Conscious Leadership is NOT Just for Managers and Executives

Anyone can step into conscious leadership, but it does take something – courage.

Once you are conscious, it is a compulsion. Just like you can’t unknow something, but you can forget, you can’t become unaware and then lose that awareness. You can, however, become less aware. It’s easy, really, in this hustle and bustle, noisy world.

Last week I made a plea and gave the following challenge to a little over 20 people who are seeking change in their employment situation.

If you are currently working, and there is something you really enjoy about your job that makes you hesitant to change, first step into conscious leadership and make a case for improving the situation for all.

The top three reasons people leave jobs (money, a bad boss, and lack of growth opportunity) may be something you can change. It’s not always possible, but I’d wager that it’s more changeable than you assume.

Conscious leadership starts first with self-awareness. It requires refuting your bias, including a bias that things are a certain way or people are a certain way, and they can’t change. The growing sentiment of resignation is the most dangerous threat to progress and real positive change.

For many years in my business, especially as I was raising small children, I was content to help leaders land new opportunities where they were able to contribute their whole selves, expand and grow, and improve their lifestyle. However, over the last few years, I have begun to think more about the casualties left behind. The people who are now left to suffer through bad conditions, those who are at risk of losing their jobs due to unsustainable or unethical business practices, and those who will continue to be underpaid, undervalued, and living less than their best lives unnecessarily while unscrupulous, greedy “leaders” make decisions that conserve their way of life at the cost of others.

I can only help so many people by working with people one-on-one. It’s time that I and other conscious leadership coaches make a compelling call to action to inspire more leaders to follow the Conscious Leadership framework. This way, rather than just saving themselves from a bad situation, they can take action to improve the situation for their teams and across the organization.

This is no small feat, and it takes extreme courage. I get that not many are willing to risk their jobs, income, financial security, and potentially their lifestyle to answer this call to action. Additionally, there is no guarantee that it will make a difference. However, I think about the people of the past who were willing to speak out a risk their relationships, homes, freedom, and lives for the sake of a better world. We need more of these people in corporations right now.

The following are particular situations in which stepping into conscious leadership does the highest good versus stepping out into a new company:
  • When your company keeps losing good talent, but their mission is critical to saving and improving lives.
  • When you love something about your job, like the commute, your boss, or your team, but decisions being made from higher-ups are proving detrimental to the company’s performance, the customer, or the planet.
  • When innovation lags, creating a competitive chasm that puts jobs at risk.
  • When stress is causing burnout, high disengagement rates, or even sabotage.

How do you do this?

As I mentioned, it starts with self-awareness, then expands to “other-awareness” – empathy, and then to advocacy and execution.

In a company, change starts with a business case. It’s a goal of every company to stay in business or to sell for a profit. This requires making the business as strong and sustainable as possible.

Those issues that have you wanting to leave are vulnerabilities to a business’s sustainable success. Losing talent further weakens the company. Most likely, a company will have to hire someone at a higher salary/rate than they paid a tenured person. Further, they lose the knowledge capital, relationships built, and potentially face costly setbacks on deliverables.

There has never been a better talent market than right now for someone like you to make a case for improvements that enhance working conditions, engagement, retention, customer experience, and income.

Making a business case is essentially how you get decision-makers to understand the short and long-term business benefits of change – all kinds of change.

Below are the major steps and guidelines in presenting a business case.

When making a business case:
  • Gain clarity on the most pressing issue using available data, e.g. P&L reports, customer satisfaction surveys, empirical data about the number of people who have left, etc.
  • Evaluate and pressure test as many solutions as possible, asking direct stakeholders for input on how the solutions will impact their contributions directly and indirectly
  • Assess and analyze stakeholder’s priorities and agendas
  • Do your research on costs vs. benefits of proposed changes
  • Anticipate objections; validate and address them upfront
  • Scrutinize all potential costs, including non-monetary costs/losses, researching the least expensive, effective options, etc.
  • Present facts, data, and case studies as stories
  • Refer to the company’s own mission/vision statements and quotes from press releases
  • Promote the competitive advantage of your proposed change
  • Paint a clear picture of all of the ways in which the business will thrive after the proposed change is implemented
  • Compose your presentation professionally as a slide deck, white paper, video, or Flipboard.
  • Don’t use “should” language; instead, use “if/then” statements
  • Identify and engage an influential sponsor using all of the above
  • Make a clear ask that outlines all that would be necessary and nice-to-have in order to achieve the outcome you have promoted
  • If rejected, ask them to help you understand why
  • Re-strategize and re-present using feedback

Just like any communications process, the outcome has more to do with the spirit and emotion that the communication is sourced from versus the actual words chosen.

For an optimal outcome, be in the spirit of the company’s best interest at all critical junctures: procuring input, soliciting a sponsor, requesting a meeting to present, while presenting, upon closing and in the follow-up.

Communicate from the emotion of confidence that the stakeholders and decision-makers are wise enough to see your proposed change as a no-brainer once you have presented all the facts. Along with the solution and the ask, identify what decision-makers have to do to fulfill the proposed change.

I get that this process may be too much for you to undertake if what you are fighting against is being spread too thin.

Even so, you still might consider taking action, and I hope you do.

There is potential loss should this not produce the desired outcome. Stepping up to leadership can create rifts and speaking out can ruffle feathers. The gains, however, are not to be overlooked.

Imagine that you present your case using this proven method, fail, and everyone knows it. Even then, you’ve just answered some looming questions on people’s minds about the prospects of things getting better. Even if you were not able to create change at your company, you have given people a reason to follow your lead now and jump ship. So, essentially, you still saved them! You’ve also still inspired people to advocate for themselves and others. You may have even earned some loyalty from people who will now follow you anywhere knowing you have their back. This social capital is a tremendous asset to your career and can be leveraged to help you land and negotiate a great salary. So, you may suffer some short-term losses, but you ultimately gain in the long run!  Though what you tried to teach the business decision-makers may not have had an impact while you were there, they may take a second look at what you proposed once you and a bunch of people leave after you leave the organization. Then you will have also still saved them and the company.

I do have to warn you that if you miss critical steps, come from a misguided mindset, or fall into many of the common consciousness traps, you may create new problems for yourself and/or others.

However, I am confident that you are fully capable of embracing and embodying conscious leadership. It might just very well be your next best career adventure and an optimal chance to reach your own potential and leave a legacy.

The Epic Careering Conscious Leadership framework called the Consciousness Ripple Formula will be launched in the coming weeks to usher people through creating transformational outcomes.

The Consciousness Ripple Formula will include:
  • Simple and Sneaky Soft Skills Training
  • Mastering Influence
  • The Conscious Decision Protocol
  • Stimulating Sponsorship Step-by-Step
  • Clear and Compelling Communication
  • Conquering Calendars

More information will be available soon. In the meantime, please join the consciousness conversation. If you are interested in learning more about the Consciousness Ripple Formula, join my new Raising Corporate Consciousness Facebook group. If you are a conscious leader looking to spread awareness of conscious corporate practices, I invite you to join my new LinkedIn group, the Conscious Leadership Connection.

Andra Day – Stand Up For Something feat. Common [Official Music Video]

“Stand Up For Something” by Andra Day feat. Common. Written by Diane Warren and Lonnie Lynn, from the original soundtrack to the motion picture “Marshall”, i…

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

Conscious Leadership vs. Servant Leadership: Why Do We Need Another Leadership “Flavor of the Month”?

Related to the disenchantment with corporate life that is driving people to leave, which I covered a couple of weeks ago, people are growing skeptical, if not cynical, that companies are actually capable of delivering on their promises of positive change in any meaningful way.

Words can be manipulative, cause division where they’re meant to cause unification, and seem pretty empty and meaningless when that’s the case. People are sick of initiatives with catchphrases that amount to nothing actually changing for the better. Change initiatives face enormous resistance, and if an organization uses an inauthentic tactic to execute change, it strengthens that resistance into an even larger obstacle. There’s no sense trying to get buy-in from people who have been duped before.

Some companies are legitimately trying, and their leaders have good intentions. They lack, however, the blueprint, consistency, trust, and/or tools to spread change to every level of their organization and turn that into its new identity. Not all of them can see their blind spots or identify vulnerabilities.

Other companies steamroll change, disregarding casualties and intimidating the survivors into submission…or else.

When starting my new Facebook and LinkedIn groups, I reached out to you for your input on potential names for the groups. The responses that I received demonstrated that people don’t want a new “flavor of the month” when it comes to leadership. It seems people are becoming resigned to anything really transforming systemically. Even if a company can achieve an internal transformation, it sometimes has to operate under a larger system of archaic values and profit models used by its vendors, regulators, shareholders, etc.

About 5 years ago, I was explaining to a client that the way he was describing his philosophy on leadership seemed to align with “servant leadership.” He talked about how he didn’t see himself as the authority. He considered his team members the subject matter experts and he viewed his job as making sure that they had what they needed to perform their best and deliver for the organization. Sometimes that looked like lobbying for new technology, sometimes it looked like fighting for extra bonuses or vacation time, and sometimes it looked like taking all of the blame and accountability for something that went wrong. In his past, it also looked like whistle-blowing against his employer and providing his leadership with a healthy dose of truth when it came to negotiating project scopes and timelines.

At the time, I saw servant leadership as the noblest kind of leadership to emerge. I loved the idea of an upside-down organizational chart where value is shifted to the frontline.

Servant leadership goes back to 1971 although it wasn’t necessarily in every corporate leader’s lexicon until Southwest Airlines brought it en vogue as a model. It then took several other pioneers to demonstrate that this style of leadership is responsible for dramatic performance and engagement improvements.

While Southwest continues to lead in culture and servant leadership, they may not qualify as a consciously led corporation. I read recently that their on-air water quality was among the poorest and contains high levels of E. coli bacteria (that’s the poop bacteria.) This might just be an overlooked facet of their procurement, but it could also be a symptom of leadership that is not fully considering the wellness of people and our planet at all levels of the organization. I’m not saying that they are absolutely not a conscious company, but I am distinguising between servant leadership and conscious leadership.

There is so much I would not refute about the value of servant leadership, but it’s not an end-all, be-all leadership model for 2020 and beyond. Like many “flavor of the month” terms that came before it, once a way of leading earns the spotlight, unconscious companies will come along and “borrow” it. They will make it their new manifesto and try to sprinkle it around to get people excited and re-engaged. They will do this, however, without a real concrete blueprint or training to imbue it into all leadership decisions and relationships at every level of the organization. So, transformation falls flat, the results it was intended to garner don’t last, and the community becomes skeptical of new initiatives. Future change becomes that much harder to execute and accept.

A few weeks ago, I wrote an article on why NOW is the critical time for conscious leadership to earn the spotlight and get adopted in corporate America.

While conscious leadership certainly shares values with servant leadership, such as authenticity, transparency, and empathy, there are a few key distinctions that augment servant leadership so that results are sustainable and profits don’t come at a cost to people or the planet.

One key difference is accountability. There is a risk in servant leadership that employees, whether engaged or not, will come to expect that a leader is there to create perfect conditions for performance. This nurtures entitlement. Perfect conditions are not always possible. While in conscious leadership, there is the acknowledgement that people perform better when they are supported, they are not supported at the cost of the customer, the growth that will lead to sustainable success, nor the environment. Instead, they lay out the short and long-term potential impacts of change to all potential populations with the input of subject matter experts. Then, they involve the most engaged people on their teams to devise a plan to do the most amount of good while causing the least amount of harm.

“But wait,” you say, “That’s not inclusive of disengaged employees, and how do you decide fairly who is engaged and who isn’t?”

You’re right! That’s why engagement framework comes along with the conscious leadership blueprint. It borrows from traditional engagement surveys, but it is determined by more than just an individual’s perception of his/her own engagement, which can be misrepresented. It includes, but is not exclusively determined by, how well employees meet KPIs. It also incorporates how well this person has aligned with the company’s mission, vision, and values as exhibited by their actions and multi-dimensional feedback. People are not penalized for being on a static track versus a growth track. People can still be engaged in their jobs while they allocate extra focus to other areas of their lives besides work. At times, it’s necessary.

In conscious leadership, leaders invest time in understanding, communicating, and learning how to circumnavigate or achieve their own areas of development. This brings the leader to a human, relatable level with his or her team(s) and demonstrates that being imperfect is okay. It encourages self-reflection as well as openness and honesty. How much of a servant can a leader be, after all, if they remain blind to the real challenges of team members?

Servant leaders are still susceptible to situational greed. It works like this: A leader does good and as a byproduct receives recognition, accolades, and compliments. This releases a flood of feel-good hormones and the brain says, “I want more!” So, with positive reinforcement, the leader continues to do good and continues to be praised. Also, keep in mind that with attention, accolades, praise, and prestige often come lucrative opportunities and chances to integrate with movers and shakers, which makes doing good even more intoxicating.

Now, the leader falls prey to someone promoting a high-prestige program as good that will get the leader even more accolades than before! At some point, the brain switches the motivation to do good from doing good to receiving accolades. This leader is essentially duped by an ill-intentioned leader preying upon this leader’s desire to do good. It turns out that the program was not good or mostly good. In fact, it hurt people. The leader failed to examine all facets of the program and perform conscious due diligence because he or she wanted the praise more than the reality that this program had major flaws and should not have happened.

This leader was a servant leader throughout this scenario – encouraging and supporting the team, giving others credit, doing everything possible to create conducive conditions to top performance. Yet, this leader was not a conscious leader.

A conscious leader would have used a conscious decision protocol to explore all of the known potential short-term and long-term impacts and, even at the risk of making an unpopular decision, would have led a team in deciding that the risk was not worth the reward. Personal gain would have been eliminated from the equation through a self-check that helps leaders recognize when they are operating from ego and switch to the higher self.

A conscious leader also recognizes value systems, belief systems, and methods without discrediting or disregarding other perceptions. That is not to say that a conscious leader has to make all parties happy or even be agreeable to other perspectives. It just means that the impacts on people as they report them are considered valid and are considered – even if in the end, the plan decided on does not accommodate them.

Like all leaders, in a pure definition of a leader as beings someone who creates and develops more leaders, conscious leaders see the development and growth of the team to be the best way to serve the most people and achieve the most good.

If you are interested in learning more about the Conscious Leader Blueprint for Leaders or the Consciousness Ripple Formula for Aspiring Leaders, join my new Raising Corporate Consciousness Facebook group. If you are a conscious leader looking to spread awareness of conscious corporate practices and discuss the challenges of widespread adoption, I invite you to join my new LinkedIn group, the Conscious Leadership Connection.

Stevie Wonder – Higher Ground

1973 – Innervisions Many thanks to ClosedCaptionIt for the captions! If you’re interested in captioning your own videos or someone else’s check out http://ww…

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

Celebrating 11 Years

Thank You by Andrew Bowden of Flickr

Ten years is usually the big milestone, and it was, but 11 is my lucky number and the year that I had been most excited to reach – a second decade in business to celebrate.

Rather, what is more worthy of celebration are the people I have met, engaged, helped, supported and been supported by. Also, the challenges I have overcome and the self-limiting beliefs that I have busted are worthy of celebrating.

I was very busy with business, grading, and preparing for my first destination girls’ trip (a celebration of the year my high school friends and I turn 40) on my anniversary, that I forgot to acknowledge it on the actual day, June 1st, prior to leaving.

But I arrived before my friends in Hilton Head, SC, and as I lie in a lounge chair over looking palm trees and the warm, gentle, loving ocean, I was overwhelmed with gratitude.

  • I had hardly enough time to pack or sleep because my clients, mentors, and partners have been referring so many leads to me, and because now more clients engage me to work one-on-one with them throughout their campaign, a much larger investment, and more prospective clients are asking to speak with references.
  • I am so grateful for the myriad of former clients who are thrilled to share their story and genuinely want more people to have a happy ending/new beginning just like them.
  • I am grateful that I can spend money on a jaunt without worry that the well will run dry and I will soon regret spending that money, both because I have a full pipeline and because I have busted the belief that I am un-deserving, that the world is a place of cruel limits and lack, and that just when things are finally going well, tragedy will strike.

These beliefs kept me from fully spreading my wings, and while my wings are still not as fully expansive as they can become, they are FAR wider than ever before.

  • I trust in God and the Universe.
  • I know that I am deserving of success, happiness and wealth, and the world is abundant in resources and possibility, as long as I am resourceful and open to possibility.

My 40s and this second decade of business are looking to be my most exciting and adventurous years yet, and I have had quite an exciting and adventurous life so far. But, again, it is not about the years, it is about the people.

  • I first have to thank my husband, without whom I could not have been able to stay in business this long, and most definitely would not have been able to be home with my daughters.
  • I want to thank my parents. Even though I probably would have started a business without their blessing, I was both surprised and relieved to gain their support from the beginning through now.
  • Thank you my former BNI referral partners with whom I still keep in touch and some who still refer clients eight years later. You helped me hone my public speaking and networking skills, and supported my business during the most critical time in a business’s life and at a time when it was critical for me to have a strong business as I ventured into motherhood.
  • Thank you to the hundreds of LinkedIn Workshop for Jobseekers attendees. It was your feedback that enabled me to develop a much stronger curriculum.
  • Thank you to the people in the dozens of organizations who engaged me to speak. I found a new passion in public speaking and, now that my kids are older, see this as a primary platform going forward.
  • Thank you to my first clients who took a chance on a young, but ambitious and knowledgeable résumé writer and career coach who probably seemed like a baby to you.
  • Thank you to the clients who gave me a shot as a work-at-home mom. I was so scared of being perceived as unreliable that I was uber stressed all the time about keeping a regular schedule with my babies. I did not have a lot of time to work one-on-one with clients as I breastfed every three hours for 45 minutes. Though I was more diligent than ever with my schedule, if ever there was a snafu (baby won’t nap, explosive diaper incidents, illness, etc.) you were more patient and understanding than I could have imagined. Your patronage was so appreciated. You kept my business going.
  • Thank you to the clients who helped me test and launch new products and services. Helping you overcome your challenges was a reason to develop solutions that would help so many more.
  • Thank you to my interns and assistants. My management and mentoring experience before I started my business was minimal, but while I created new opportunities for you to grow, you also gave me the opportunity to see what kind of contributor I could be.
  • To my virtual experimental teams, who allowed me to test out new tools and processes while we learned along side each other, we may not have had the outcome we intended, but I can say that a lot was learned, and none of us were afraid to fail. For that we should be proud and I thank you. I will try again with new insights that will help future teams achieve more success.
  • To my former mastermind community, thank you for the virtually magic synchronicity that was created. Again, we may not have created a permanent group, but the momentum gained during that time had a permanent, compounding effect on my business. Thank you.
  • Thank you to all my clients who were willing to be vulnerable and honest with me, and trusted that I had your back and would be compassionate in my stand for your optimal outcome. You should be so proud of how you expanded your comfort zones, increased your life skill level and confidence, and grew empowered to create a future that makes the life you want possible. You ROCK in a very EPIC way.
  • To all the vendors who have helped me with marketing, graphic design, editing, transcription, sales funnels, and more, thank you.
  • A HUGE thanks to my current assistant, Angela, who has been with me two years supporting the most growth the business has ever experienced. Without your efforts, I could never have focused my time and attention on what really mattered, our clients and major strategic initiatives.
  • Of course, I thank my kids. To be honest, they seemed like an impediment to business a lot of the time. This might sound awful, but I used to feel immense pressure to compete with emerging coaches who had no tethers and could attend all the cool events and who started to “take” all the great speaking engagements. It took a while to grow in my own confidence, to see that I am a uniquely gifted coach, that my audience was not being “taken” by someone else, and that I am a FORCE of nature. That last one is something I learned from my kids, from overcoming the challenges that parenthood presented while conquering product development, plus business development, plus client delivery. I can now instill in other moms that it CAN be done.

 

Will a LinkedIn upgrade help you drive more business?

Linkedin pen by Sheila Scarborough of Flickr

Linkedin pen by Sheila Scarborough of Flickr

Jamie asks:

I need to find a way to drive more business. Is a LinkedIn subscription worth it? It seems like a lot of money. If they charged half the regular rate, I might pull the trigger.

Suggestions?

 

Our response:

Jamie,

If you use LinkedIn based its purpose and best practices, you don’t need a subscription. It is a networking tool, and enables you to expand your network while offering you expanded visibility of your network’s network. The term “network” implies that you have some kind of relationship your connections. The best way to get to know someone new is to have someone you already know well make a warm introduction. LinkedIn is the best tool available to facilitate this.

It is a slow and steady process intended to produce quality leads as opposed to a high quantity of leads, though momentum can take as little as two weeks to increase from below a 5 (on a 10-scale from low to high) to above a 5.

If you want to use LinkedIn as a lead generation tool, you want to make sure that you can be found and that your content is rich in keywords used IN CONTEXT, in addition to a completed skills list. Increase your visibility by engaging with the community and using features, such as status updates and group discussions, to give assistance and valuable information to your network. Once visitors find your profile, you then have to ensure that your LinkedIn profile gives them insight into what it is like to work with you, what contribution your are driven to make, and what kind of impact that has on a companies and individuals. Tell people what you can do to help them and make sure they know how to help you.

Since your LinkedIn profile shows up very high in google results when someone searches for your name, even if someone finds your information on other sites or is referred to you by a friend or colleague, you can be certain most will check out your LinkedIn profile to qualify you and look for clues as to what kind of common ground you might have with them or values you share.

Our free webinar, Learning LinkedIn in 7 Days, breaks out in more detail how to develop your LinkedIn profile to present your brand powerfully to your target audience and how to use the features for lead generation and network nurturing. Also, an added value of investing in our webinar, Insider Edge to Social Media – 3 Success Secrets to Getting Hired, is a comprehensive review of the Business and Job Seeker upgrade packages.

Thank you for your question, Jamie. I hope this information helps you unveil your brilliance!