Archives for September 2019

Epic CEO LinkedIn Profiles: Poised to Attract Today’s Top Talent

It might be tempting to believe that the best practices being touted by LinkedIn and LinkedIn experts don’t apply to the C-suite if you look at many C-suite profiles.

It might appear as though the standard bio goes where the summary is, and that 3rd person is the best point-of-view.

It might seem as though it’s not advisable to alter the headline from the default “Position at Company” format to utilize the 120 characters and say more.

You might infer that it’s excessive to write summaries for each past position, or at least the more recent ones.

It might seem scary to divert from what seems to be the norm.

I really had a hard time finding a CEO profile that abided by all of the current LinkedIn profile optimization best practices, so I can understand how my clients flinch a bit when they see their profiles in all their branded glory. Do they dare to shine too brightly? To be so bold?

I work with them to meet them in the middle. They are the ones who have to speak to their content, though at the same time I coach them to expand their comfort zone and adopt more current practices. Best practices are based on what is being learned about how humans make decisions. It is based on eye tests, split tests, neuroscience, and crowd-sourcing.

I’ve been considered a LinkedIn expert as long as there have been LinkedIn experts, but my niche is hiring and careering using free features (not that I haven’t also used premium services). Personal, executive, and employment branding are my specialties.

Much like in 2003 when I had to do a fair amount of educating recruiters and human resources professionals on the merits of using LinkedIn, I now have to make sure that I explain to my clients that what I produce may not resemble the majority of what they see, because most profiles on the platform are still not optimized according to the best practices of LinkedIn experts and LinkedIn itself.

There are some “best practices” that are solely subjective, like whether or not to use the first person. It’s a bit jarring for my clients to see content written by me in their voice. In most cases, it will sound a lot more boastful than they are used to speaking. I always err on the bold side, and then work with them to get it to a level they feel confident backing up, while at the same time expanding their comfort zone so that they can convert profile visitors into connections who have a sense of urgency to get acquainted.

Since it’s become a job seeker’s market, and following corporate headlines of executive leaders who went down in flames for feeling as though they were “above the law” or “untouchable,” job seekers demand to know who their leaders are – authentically. And, justifiably. When most professionals you speak to have been laid off at some point or another, and that is usually traceable back to executive decisions and strategy, or lack thereof, it makes a lot of sense to hedge your bets and make sure that the company you devote your talents and time to will be around, able to employ you, and able to provide benefits and salary increases for years to come.

The market is back-lashing against “ivory tower” leaders. Stats around CEO to front-line employee salary disparities are being fed to conscious capitalists who want to see the money they spend go more to the people struggling to make ends meet, in spite of working hard, and less to executives with large estates, bonuses, and retirement funds. Modern-day employment branding is aimed to make executives appear and be more accessible to talent. An optimized profile written in the first person along with regular, personalized status updates demonstrates a willingness to be vulnerable, approachable, and relatable, depending on what you are sharing. Of course, if what you share reveals biases, greed, ego and a superiority complex, it can also have the opposite effect. You will be challenged allowing any shred of personality to come through if you write in the 3rd person.

Many profiles switch from 1st or 3rd person, using pronouns, to “résumé speak,” in which pronouns are removed. There is no clear benefit to doing this. It is a missed opportunity to tell stories in your own voice about the past experiences that have shaped who you are as a professional, how you do things, and how this enables you to do things better and differently than other professionals who may also be seeking out the kind of support you or your company provides. It’s a missed opportunity to let your passion come through and show how much you have learned, grown and developed. It may make you seem less relatable.

Whatever point-of-view you choose to write your profile in, just make sure you use a consistent voice in your summary and your experience details. It helps keep the focus on the content and your value and experience.

As for using your bio as your summary, most biographies are written to chronicle your previous education, companies, roles, volunteer experience, publications, etc. This would be redundant to the information that is already in your profile, assuming you have entered your work history, education, honors, and volunteer experience. Redundancy is great for keywords, and it will help you rise up to the top of search results, though repeating keywords without context around them is not an effective way to compel your audience to take the next step.

Speaking of showing up in search results, if you are the CEO of a prestigious company, people may be compelled to click on your profile for that reason alone. But to presume that because you are a CEO at a company people will feel compelled to click on your name and check out your profile is a bit presumptuous. Remember, there are more jobs available than there are candidates. Even if you do little hiring in your role as CEO, you are a primary employment brand representative. Give people a little more. Identify a primary value or outcome you and your company produce. What is your mission? What drives you? Who do you love to help?

You don’t have to share anything too personal to be interesting.

The basis for how I have evolved my branding and profile-writing process has solely to do with cause and effect. Will your profile content have the same effect on each person visiting your profile? No. We aren’t looking for 100% conversion here. It doesn’t exist.

Even when the audience is a company, there is still a human decision maker at the other end of the screen. What is the benefit of having a profile that is just like everyone else’s? Effective marketing requires interrupting people’s attention, and then once you have it, saying something that resonates on an emotional, visceral level, and then backing that up with data, aka measurable outcomes. You can be both credible and likable.

I literally searched LinkedIn for 3 hours looking for a good C-level profile that leveraged all of the above best practices, and this is not by any means an exhaustive list. I did find a few profiles that had bits and pieces. If you believe you’ve hit all the marks with your LinkedIn profile, comment below so we can check you out.

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The following CEO profiles have strong summaries, but lack previous experience details that tell us a story about how and why they got to where they are now:

https://www.linkedin.com/in/viktorohnjec/

linkedin.com/in/sarablakely27

Melinda Gates is breaking down barriers in her summary, too, by presenting herself as a human being. She also has the kind of activity and experience details that humanize her – one of the wealthiest women on the planet.

https://www.linkedin.com/in/melindagates/

Leave it to a CEO who is also a marketing expert to complete and optimize their LinkedIn profile using best practices:

https://www.linkedin.com/in/joshdetweiler/

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Don’t follow the herd of executives under-leveraging LinkedIn and failing to complete and/or optimize their profiles according to current best practices. Lead the rest to the promise land, where people get back to inspiring each other to collaborate, engage, partner and innovate.

I’m also welcoming to other opinions on best practices, as long as the debate remains respectful and civil. Make your case.

Sly & The Family Stone – Thank You (Falettinme Be Mice Elf Agin)

No copyright infringement intended. All copyrights belong to their original owners. Musical Videos and accompanying photos posted on this Channel are for entertainment purposes only. Reproduced solely for the listening pleasure of true music lovers. Sly and the Family Stone was formed in 1967, in San Francisco.

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

New Meanings to “Never Forget” 9/11 for Younger Generations…and Me

9-11 WTC Memorial

9/11 impacted me more this year than last, thanks to my students.

You might think that 18 years later the impact of an event like 9/11 would fade. Actually, I realized in reflection this year that the trajectory of my life shifted significantly because of that day.

As I was planning this semester’s coursework and assignments, I saw that I had class on 9/11, and I didn’t think much about it. Even the weekend before when I saw that 9/11 was Wednesday, I made what seemed like an insignificant mental note and refocused on my to-do list.

On most days my to-do list feels like a bunch of obligations I feel compelled to take care of, and the sense of responsibility outweighs pride and joy I might otherwise take in my to-dos.

Class starts with 10-15 minutes of a mindfulness and/or self-awareness journaling exercise. When I lined up each exercise with each class during the summer, I was mostly thinking of progression and pairing with class topics.

On my way to class that morning the DJs on the radio were recalling where they were when they heard the news. The female DJ shared that her mom woke her up that morning and told her to turn on the news. She was annoyed. But once she realized the severity of the situation, she felt awful for being annoyed by her mom calling.

She was in college at the time and went to class, because she didn’t know what else to do. She tried carrying on as though things were normal, but they were not. The professor told her to go home, call her mom. Then another student showed up and she told that student to do the same thing. “No one knows what to do right now.”

I had thought that I would let the day slide by without mentioning it, until I was on my way to class listening to the DJs recall their thoughts and emotions, forcing me to recall mine.

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No one knew what this meant, if we would ever feel safe again, or if we were just watching the beginning of the end of life as we know it. We knew that civilians and first responders were dying in scary and awful ways.

Many of us thought about people we knew living or working in New York City, or those we knew were supposed to fly somewhere that day. My brother was flying to the west coast that day. I was frantic until I heard from him that his flight was grounded in Pittsburgh. I was at work.

I was a young professional, finally having found my path in recruiting, eager to get to the next level and interface with client and candidates. It was taking too long. I was starting to get bored. I was wishing for change, and asking for change, but I wasn’t doing much more about it, like looking for a different job.

I loved my boss and the other women in my office. I was sure I would eventually learn new skills from them if I stuck it out, but I was more excited by my lunch break run than by the work I was doing.

Then one seemingly average, beautiful day, a call came in. It was the managing director’s parents. I heard her voice sounding shocked. My first thought was that something terrible had happened to one of her parents, but then she came in shaking with tears in her eyes and told us that a plane just crashed into the World Trade Center, and they think it was on purpose.

I can hardly remember what happened next. I know that we had dropped everything to search for news online. I might have found a live stream. The managing director went out to buy a TV to bring it into the office.

I had been working on a call list of management consultants in the DC area at that moment. There was no chance I would be reaching anyone now.

I know I called my brother. I called my mom, dad, and boyfriend.

Another plane hit. We knew for certain now it was a terroristic attack. Fear and shock left us bewildered.

What do we do? What can we do?

By 11 AM we were told that we could go home if we wanted. I didn’t want to be alone. I didn’t want to take my run in a national park. Who knew what kind of targets they had. Eventually, I went home and tried to process what was going on.

Returning to work felt strange. I had called candidates who were working on the exact floors where one plane hit. How could work ever seem important again for me or them?

There was a universal sentiment – what we thought was important may not be that important.Everyone thought twice about what they were doing with their time. Everyone assessed what was really most important in their lives.

Armed Forces enrollment spiked, as did people quitting their jobs, even in the midst of impending economical impacts of which we could not yet predict the severity.

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By the time I got to campus, I was in tears struggling to compose myself. I thought for sure that I should make mention to my students of such a significant day in our country’s history, but also wondered how I could keep from ugly crying, which I felt like doing at the time.

As class begun, I assessed my composure and decided I would introduce that day’s journal exercise by talking about 9-11, and it wasn’t until I spoke that the synchronicity of the events, to me being there with them in that moment, and what I was dedicating my career to doing, and the journal entry clicked. And the tears came, but I didn’t fight them.

This particular day I challenged the students to think about Brules that they were following – BS rules made up by someone else about how to be successful and happy that aren’t authentic or in alignment with what would really make them successful and happy.

I told them how a good percentage of my clients come to me after or in the middle of successful careers because something is missing – some joy, some impact, some contribution that hasn’t made the time that they spent building their career as meaningful as they thought it was at one time. I urged them to make sure they were defining their own happiness and success. What they were learning would help them make sure that at any point in the future they can reinvent themselves and their definition of success.

These students were just kids when 9/11 happened. Some of them may have no memory of it because they were too small, and the older ones probably weren’t old enough to be told the truth of what had happened. Surely, at some point as they got older, they learned about these events from a 3rd party observational perspective.

Today, though, I wanted them to tune into that universal sentiment – If it all, life as we know it, our financial model, our sense of safety and responsibility, changed today, what would really be important for you to do with your time? What beliefs that you adopted from others could you let go of now and replace with what serves you and your own definitions of success and happiness?

My mission of making work a worthwhile way to spend time away from what’s really important was solidified by 9/11 the day and the aftermath – the recession, my layoff, my struggle to land meaningful work again, my realization that I no longer wanted to reject candidates, I wanted to help them.

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Fast-forward four years…

I was only 27 when I started Epic Careering. Credibility was something I had to fight to establish, but I knew that I didn’t want to waste another year making a handful of placements while hundreds to thousands of candidates stayed stuck and disempowered.

I knew that, like my parents, there were working parents everywhere coming home exhausted, overworked, and stressed out, wanting to have the energy to engage at home, but needing to disengage just to recover.

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Even the best work is going to present challenges. Innovation and progress can’t happen without those challenges. However, if people are going to spend their time away from their families and loved ones, at least that time can be meaningful, fulfilling, and well compensated.

If 9/11 hadn’t happened, I would probably not have been laid off, and I may not have had the personal experience of long-term unemployment that made me understand and help people through the emotions of that experience. In fact, I may continued to go through the motions of a job I was growing bored of, waiting for a chance to learn and do something more.

And if it hadn’t happened:

  • Would I still feel called to this mission?
  • Would I have gained such insights about what great talent craves if I had not gotten to know them as clients, only candidates?
  • Would I be consulting to companies on how to be better employers for sustainable, conscious growth?
  • Would I be teaching emerging students how to navigate the job market and become conscious leaders?
  • Would I volunteer my time to nurturing young entrepreneurs in an effort to spark future economic growth and innovation?

Likely not.

My to-do lists are mostly things that I GET to do in support of my mission. I am seeing that now more clearly, and I am grateful that my time, my energy, and my efforts are making a difference that is meaningful to me and others.

Coincidentally, my students were awesome at sharing their realizations. They went deep. They brought their emotions to the surface, and learned that this was okay.

I hope for them now 9/11, a day when too many tragically died, has birthed new vision of how they can apply what they are learning in college to craft careers that make the world a better place and work a better way to spend their time.

This blog is dedicated to my students, Cabrini COM Cavaliers, social justice warriors!

 

Van Halen – Right Now HD.flv

one of the best videos eveR……..wud remain true for any decade i guess

 

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a 13-year-old leadership and career development firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where some of her students won the 2018 national competition, were named America’s Next Top Young Entrepreneurs, and won the 2019 People’s Choice Award. 

5 Ways to Reclaim Your Power in Your Job Search or Career

Humans have a primal need to be heard, acknowledged, and appreciated.  The job search process, even working, can give people quite the opposite experience. Putting yourself out there, crossing your fingers, and hoping that someone likes you enough to talk to is degrading.

The default mode of job seeking is reactive; you see a job opening posted, then you follow the instructions on the platform or in the job description to apply. You then get funneled in with all the other applications and hope that it is received and that your value is appealing enough to get an invitation to take next steps. The ball is in the other court this whole time.

But statistics show that we are in a very strong job-seekers market. There have been more job openings in the US than unemployed workers for a good year now.

How can that be? Wouldn’t that mean that all applicants would get a fair chance? No. Of course, you need a strong résumé, rich with keywords used in context to demonstrate your qualifications. However, using your résumé purely as a tool for job applications is a disempowered strategy.

There are things that you can do to make things happen in your job search, and you may not believe that it’s true until it happens to you. This means that you should experiment. Give a few, or all of these tactics a try and allow yourself 3 weeks of dedicated effort in job searching. During this time, stop spending your time on reactive activities such as scouring job boards and applying online. If something pays off with an introduction, interview, or offer, keep doing it and abandon what hasn’t been successful.

I’ll bet you’ll like how it feels to know that you can not only generate leads that you would never have found on Indeed, but that you can also get others to generate leads for you and multiply your results without multiplying your time. Generate leads, generate momentum, and then have your choice of position rather than only being able to consider those jobs that you found on job boards when everyone else is vying for the same jobs.

I’ll bet one of the methods below will lead you to have an interview for an opportunity that outside job seekers don’t even know about yet. All of the methods below have worked for my clients, so they have already been proven to succeed.

In order to make this work optimally, you will need*:

  • A branded résumé that not only qualifies you, but makes your unique value evident.
  • A complete, branded LinkedIn profile written in 1st person that supplements and compliments your résumé (not replicates it) and shows that you are a dynamic, interesting person outside of your work as well.
  • A target list of at least 25 companies that have cultures that will enable you to thrive – this activity will lead to positive momentum, and an acceptable job offer if you’re not wasting time making progress with companies where you ultimately would not want to work. THIS LIST IS NOT BASED ON JOB POSTINGS YOU’VE SEEN. This might sound counter-intuitive, but the point of these proactive efforts is to pursue organizations based on their fit to you, not whether they have an opening for you!

* If you don’t have all three of the following, schedule a free consultation with me.

1. Volunteer

It’s not always easy finding opportunities to volunteer, as strange as that sounds. I was new in business when I first started volunteering and I pursued well-known organizations like Habitat for Humanity and the Red Cross, but opportunities seemed to be targeted at organized groups, not individuals. I spoke with a client who was also involved in local government and asked about opportunities in the community. Because of that, I wound up being a race marshal and handing out water to runners at a couple of 5Ks. These were great opportunities, and they got me started, but I didn’t meet anyone, and it wasn’t always clear when I showed up of how I was going to help. Sometimes I took it upon myself to help out in the best way I could, and then found out I was doing it wrong. This was still good experience for me, and you need to remember that some organizations are better at volunteer training than others.

But, it doesn’t matter how you start. Just start. If you’ve been undervalued at your job or you have been transitioning for a while, it is easy to forget why you are so valuable. Being helpful in any way can remind you of your value. It doesn’t always create a direct line to opportunity, but it can potentially. It’s led to many opportunities for me and my clients. Check out opportunities at volunteermatch.org. See what non-profits leaders in your target companies support. Ask avid networkers you know where movers and shakers they know volunteer their time and talents.

In past articles, I encouraged you to volunteer at professional organization events, like volunteering to speak on a topic within your expertise that can help other professionals be more successful, or you can pick a cause for which you have passion. If you spend your free time worrying about a problem, you’ll gain power by doing something about it.

Volunteering is something you’ll want to add to your LinkedIn profile and it something that can look favorable to companies that value and promote community and social impact. Also, it’s much harder to validate that you are passionate about something if you aren’t spending time in it or doing it. You know you are passionate when you would spend your time doing something whether you are paid or not. Everyone says they’re passionate, volunteering proves it.

2. Approach letters

If you have a cover letter template, scrap it. I’m not talking about a cover letter that you attach to your online application, which can be a way to find out if you have strong written communication skills. I’m talking about a letter of interest that you send directly to your would-be direct supervisor in your target company. The qualification for who receives it is NOT based on the recipient having a posted job opening, but if the company has a need, challenge, or initiative that you can bolster by being part of the team. This is not a request for a job, but rather a request to talk further about the company’s future plans and how you can support them. It’s more like you are a consultant who is trying to identify whether you offer a skill or service that this company needs, but you do your homework ahead of time and drop some bread crumbs that entice the recipient to know what the recipe is.

The letter must explicitly lay out what you know about the company, and how that implicates your added value. Connect the dots between the problem and how you have added value to such endeavors in the past. The call to action is to invite the recipient to a 20-minute discovery call, just to see if what you offer is a match for what they need.

Even if you are committed to a full-time permanent opportunity, position yourself as someone flexible about terms. This also communicates that you are confident that you can add value in the short term.  While you are there adding short-term value, you can gain insights that enable you to pitch a long-term value proposition.  Make yourself indispensable, and you will have the leverage to ask for all the perks and benefits of a full-time employee, plus a signing bonus. This will require you to do some market research on an hourly rate that will help you cover costs an employer would normally cover, plus self-employment tax for working as a sole proprietor.

This approach requires being bold. Fortune favors the bold, in case you hadn’t heard. If your confidence isn’t quite there yet, volunteer your skills to a non-profit and add value until you feel confident moving forward. Again, this is an experiment, so try this with about 5 companies.

3. Take on a leadership role in a professional or community organization

60% of recruiters are specifically looking for this kind of engagement through your social media. It takes a village to run successful events and programs.

There are steps that lead to engaging as a leader in an organization. You don’t just jump right into it.

Step 1 – Observe. Check out several organizations to determine which one has the kind of people, programs, and mission statement that resonate with your career mission.

Step 2 – Join. Attend regular meetings where you will naturally become more acquainted with other members and the breadth of what is offered.

Step 3 – Volunteer. Many organizations crave doing more, but they need the manpower to do it. Look for the board names on the organization’s website. Ask them what initiatives they have tabled because of lack of manpower, or what additional help they could use to make their events and programs even better. If that doesn’t fit what you do, make a referral and keep looking for opportunities. Remember to follow up frequently. Many of these organizations are full of people who have other full-time obligations and won’t easily remember who offered what help.

Step 4 – Lead. Once you get to see events and programs from the inside you’ll better understand the undertaking of running them. It’s a natural progression to lead one event or get involved in the organization’s operations and strategy or do both. It comes with visibility, but is not without its conflicts – even the best organizations. It’s how conflicts are handled that will influence how long you remain involved in the organization, I have found.

4. LinkedIn outreach

Just to be clear, outreach is not the same as clicking on “send invite” for all of the people LinkedIn suggests or who appear in a search. That’s as good as spam; your low success rates will deceive you into thinking that people are not looking to connect on LinkedIn when that is exactly why they are on LinkedIn. People only make progress through REAL connections, not superficial ones. This means having shorter, well-vetted lists and custom invitations. You can increase your chances of having your invitation accepted if 1) the person you’re inviting to connect to is actually active on LinkedIn and 2) you engage with that person’s content.  The first step is to follow this person. This will be an option if they are active. (If they aren’t, see the next item on the list.)

Once you follow someone, you are notified when they engage on other people’s content as well as when they create and share their own. It matters little which you engage with, but if it is other’s people content, respond directly to their comment on it. If it is their original content, share it, tag them, and take care to write something insightful that will inspire others to give their content some love and attention. Then send them a customized invitation to connect, making mention of how much you appreciated their content.

Just like the approach letter, the goal is to take that initial connection to the next step, and connect offline via phone call, video chat, or in-person meeting.  Initially, just ask for 20 minutes. The point is to determine if there is enough synergy to invest more time. Make sure you have 5 good, specific questions based on their background that can help you understand who they are, where they’ve been and how they got “here.” Also, make sure you ask the #1 most important question – what introductions, resources, or support would help move your most important projects forward faster? Don’t just ask generally, “How can I help you?” This is a burdensome question. How could they know what you can do to help? Find out first what they want most, and then tell them how you can help. Also, deliver your call to action, which will help them self-identify that they are someone you are qualified to help.

This works! First, target people in your focus company, but do it also with other professionals in your field, fellow alumni, thought leaders, authors, and influencers.

5. Try a brand new platform

Recruiters are taught to go where the talent is. So, whenever a platform gains popularity, recruiters are tasked to evaluate how it can be leveraged to get in front of talent where other recruiters are not. It might surprise you to know that because of this, 63% of recruiters in tech companies are using Instagram.  That’s just recruiters, though. If they’re looking for talent here, could your future supervisor be also?

Marketers are always looking at ways that they can catch consumers in the flow of their day and interrupt their attention with messages that resonate. Where is your future supervisor hanging out? This may take a bit of research, and the findings may be very different from target to target.

I have had clients say “Twitter is stupid,” but they suspended their skepticism and tried it because a simple search showed that their targets were active with personal and company handles. If you are involved with an organization that uses Slack, try it out. There’s a learning curve to any new platform, but a good three weeks will get you comfortable enough to leverage it. Just like organizations, observe first, then engage. Try a few different things.

Other platforms are meetup.org, Reddit, Quora, Snapchat, Musical.ly, AngelList, f6s, and I’m sure you’ll find some Listservs and Yahoo groups that are still being used. There are abundantly more platforms and there will continue to be more. You don’t have to learn them all, but if you find out that people you know, respect, and would want to work for are on them, get familiar.

Companies have needs well before they have formally posted job openings. This is the “hidden job market” you may have heard about but weren’t sure existed. It exists, and it’s a gold mine of opportunity for those who can unlock it. The best part is that the hidden job market is where you are the driver of opportunity. Once you know how to access it, there’s no unknowing it, but you might fall back into reactive job searching if you don’t make it a habit.

Once you find one or two methods that work for you and your target employer audience, dedicate most of your job search time to it. Abandon what disempowers you and fails to generate opportunity.

Then the challenge shifts to keeping track of all of that momentum. You’ll spend more time in meetings, interviews, and negotiations, and there will be little time for job boards and online applications, anyway.

Because of that, you’ll want to be very selective from that point forward on what companies and leaders you invest time getting to know better.

Most importantly, you’ll be able to spend more time doing the things you love.

The success will be a natural motivator, so you won’t have to push yourself every day to make efforts.

You may even start to enjoy creating career opportunity so much that you form habits that you maintain during your employment and you’ll never have to be out of work ever again.

That’s power!

Snap – I ve Got The power

“The Power” is an electronic pop hit song by the German music group Snap! from their album World Power. It was released in January 1990 and reached number-one in the Netherlands, Switzerland, the United Kingdom, as well as the US Billboard Hot Dance Club Play and Hot Rap charts.

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a corporate consulting and career management firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where her students won the 2018 national competition and were named America’s Next Top Young Entrepreneurs.

A Day in the Life of You, Average 2019 American Worker / By Karen Huller / Labor Day 2019

 

This morning, after a long weekend,

You fight traffic

Dodging rushing drivers

To not get docked or dinged

For being late or seeming like

You can’t be reliable.

 

Another disgruntled shooter

Showed up at work this weekend.

You wonder about the people

You were relieved to see go.

Are they really gone?

Not from your mind.

 

Living paycheck to paycheck,

Hoping no emergencies occur.

Ignoring the pain, but

Is it a serious symptom?

How long do you have?

You know you don’t know.

 

Your boss believes you’ll rest

At home, on the weekends.

Though you get emails and texts

While you shuffle kids around,

Tending to their needs,

Warding off tantrums (sometimes),

And solving household mysteries.

 

30 minutes on hold with

insurance companies.

Sorting mail, doing laundry,

Scrubbing toilets, washing cars,

Mowing lawns, grocery shopping.

Other to-dos that don’t.

 

Not even sleep is restful.

Vacations are never long enough.

You rush to tie loose ends.

You return to catch-up work.

Lunches are rushed.

Even windows stay shut.

 

Dinging notifications,

Relentless robocallers,

Merciless collectors,

Technical difficulties,

Imaginary or possible conflicts

Disrupt peace and creativity.

 

You feel pressure to perform,

To keep up, stay skilled.

More money would help,

But more effort seems impossible.

Your plate overflows.

You don’t feel like enough.

 

When can you reflect, dream,

Make plans for the future?

How can you innovate,

Keep up, let alone get ahead?

What more could you be?

How long can this go on?

 

If you stay, are you a fool?

If you go, will it be worse?

Can you pull it off?

Will you have regrets?

Change isn’t worth the trouble.

 

And we wonder…

Why mental health declines,

Why chronic diseases flourish,

Why engagement is elusive,

Why drugs seduce,

Why suicides and shootings abound.

 

This model’s not sustainable.

Your wellbeing is critical.

The future needs you.

Your loved ones need you.

Companies need consciousness.

You need to demand it.

 

I’ve heard you.

I’ve been there.

I’m reaching out my hand.

A better tomorrow awaits,

Though I am not waiting.

I am FIGHTING!

 

Science is in our favor.

Stress can be managed.

Health can be restored.

Consumers have power to

Protect people and the planet.

Your talent is power – USE IT!

Working Class Hero – John Lennon/Plastic Ono Band

John Lennon Signature Box contains 9 Albums, all the singles, a disc of rarities & a book from Yoko, Julian & Sean. Available on Amazon: http://bit.ly/JLbox & iTunes http://bit.ly/JLboxi Video from Lennon Legend DVD: http://bit.ly/lenleg JL Videos on iTunes: http://apple.co/2hIilCu Notes from Lennon Legend DVD: A new video, directed by Simon Hilton, filmed in Liverpool.

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a corporate consulting and career management firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She is an Adjunct Professor in Cabrini University’s Communications Department and previously was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business  She is also an Instructor for the Young Entrepreneurs Academy where her students won the 2018 national competition and were named America’s Next Top Young Entrepreneurs.