Archives for dream job

3 Things To Do Over Winter Break If You Want to Land a New Job by Q2 2019

 

January is traditionally the biggest hiring month of the year. If you want to take advantage of it, you’d want to have your résumé and LinkedIn profile keyword optimized and branded to convert readers into excited employment prospects. If you haven’t gotten that far yet, hold the presses.

Yes, of course, I think you should have a fully keyword optimized and branded résumé and LinkedIn profile (especially the LinkedIn profile,) but you can be in action without them. It takes quality time (and/or an investment for services like ours) to produce highly effective content. Get on that ASAP so that you can be responsive to opportunity, but I would encourage you to be proactive over being responsive over winter break because few employers are going to be monitoring incoming candidates.

The proactive piece of the job search is what MOST people are missing or fail to continue once momentum starts to pick up. Then, if a few opportunities stall or die, they have to start back up from 0 momentum. Allocating time to proactive search methods is the key to building and sustaining momentum so that you get to a point where you have 4-5 viable opportunities in play, any one of which could turn into an acceptable offer at any moment.

Then you have a new problem – figuring out which one is the best one. That’s a problem I love my clients to have.

So over winter break lay the groundwork for a proactive job search, while perhaps preparing yourself to be responsive.

  1. Make a list of the problems you want to solve in 2019 for which you have solutions and skills
  2. Make a list of who potentially have those problems
  3. Make a list of people to know these people who have these problems

Then, in spite of traditional advice that has you setting up time-consuming, hard to schedule one-on-meetings with the people on your lists, schedule 15-20-minute tele-coffees (a term I borrow from Neen James) with a specific agenda – learn more about if your solutions are right for the peoples’ problems and if a more extensive conversation is justified, which may just be an interview. You’ll also be finding out if your contacts have other problems you might easily solve by referring to someone or something. When an interview isn’t the result, aim to get 3 referrals/introductions.

Whether you are home with your kids who are home from school, or you have family visiting, like so many this time of year, tele-coffees (or tele-teas or tele-happy hours) are usually something you can still accommodate. Leverage the time that can be spared to make some progress, deepen connections, and expand your network rather than taking time away from people to be with your computer screen.

Get the rest you need and deserve. Immerse yourself in the hum of holiday hoopla, but when the humming starts to get irritating, take a little break and do something for you that will move you forward toward a happier new year.

It doesn’t take as much time, effort and energy as most think to build sustainable job search momentum. In fact, finding ways to minimize how much time is required is paramount to being able to form good habits around job search activities that produce results, which is how you make sure that momentum continues, peaking when you receive not just one, but competing offers.

James Brown – Just Do It

A song from one of the underestimated King’s albums, “Universal James”.

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a corporate consulting and career management firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business, will be an Associate Professor in Cabrini University’s Communications Department in 2019,  and is also an Instructor for the Young Entrepreneurs Academy where her students won the 2018 national competition and were named America’s Next Top Young Entrepreneurs.

When Do You Know You Have To Go To Plan B?

When do you know you have to go to Plan B?

I’m not referring to Plan B in your methods to get into a company, as described in a previous post.

Today I’m referring to when you know that you have to abandon your search for your ideal role and pursue a consolation job.

Sadly, many people jump right to pursuing their consolation job because they determine arbitrarily that their ideal job is out of reach. But is this based on fact or story?

I would have assumed that I could not be an adjunct professor at a world-renowned university without a graduate degree, but I would have been wrong.

Besides those people, there are those who conduct a reactive job search spending 90%+ of their time using resources that fail to produce results 90%+ of the time and then decide that they have to re-strategize what they want and pursue something they want less. This serves no one.

Job seekers run out of runway by only being reactive while also giving up all their power to others who statistically will fail to follow up.

It’s not just a numbers game. There is a way to work smarter, have more fun, and get results – predictably. But…

  • It takes self-awareness to identify your unique value.
  • It takes empathy and market intelligence to understand how that translates into value for your future employer.
  • It takes serious internet sleuthing to identify what initiatives, challenges, or pain your target employer is experiencing and what hot buttons will make them pay attention to you and what you offer that will help them in the ways that are most meaningful to them.
  • It takes quality front-end preparation, strong wordsmithing ability, and familiarity with the best practices of various media (résumé, LinkedIn profile, bio, ect.) to hone your brand and messages to convey your unique value immediately in a way that resonates with your target employer.
  • It takes stretching your comfort zone and trying things you never have before.
  • It takes expertise in and application of best practices that fully leverage the resources that produce the best results to avoid the trial and error that leaves job seekers running out of time, energy, and self-worth.
  • It takes emotional intelligence, but also confidence in what you’re offering to know what the right amount of push and pull is when trying to elicit someone’s time and follow up.
  • It takes the ability to inspire others in the outcomes that you make possible to get someone to risk their social capital and make introductions to VIPs.
  • It takes troubleshooting skills to know how to get through to an employer when your original attempt(s) fail.
  • It takes knowing how to manage your time so that you can spend more time in interviews while investing less time generating new opportunities by using resources that have proven to produce results. This is how you maintain momentum.
  • It takes knowing how to recover your mindset and motivation, after allowing and processing your emotions, when something you really wanted doesn’t come through.

All of the above can be either coached, taught, or done for you.

If you didn’t do/have one of the above in your attempt to pursue your ideal job, or the next logical step toward your ideal job, then you quit too early, and you’ll still need all of the above to land your consolation job, only you’ll be less motivated to do what it takes.

Sometimes by the time people reach out to me for help they have already given up on what they really want and have decided to get help getting something less than what they want.

Sorry – I don’t do that. I don’t help people land consolation careers. I’m not saying you shouldn’t have a plan B, but you shouldn’t invest time in your plan B until you have really pursued plan A the right way, and you definitely shouldn’t invest money in your plan B until you’ve invested money in your plan A.

I’m here to help you land your plan A.

Shawn Mendes – In My Blood

Get Shawn Mendes: The Album here now: https://IslandRecs.lnk.to/ShawnMendes Apple Music: https://IslandRecs.lnk.to/InMyBloodDL/applemusic Spotify: https://IslandRecs.lnk.to/InMyBloodDL/spotify iTunes: https://IslandRecs.lnk.to/InMyBloodDL/itunes Amazon: https://IslandRecs.lnk.to/InMyBloodDL/amazonmp3 Google Play: https://IslandRecs.lnk.to/InMyBloodDL/google-play Tidal: https://IslandRecs.lnk.to/InMyBloodDL/tidal Follow Shawn Mendes here: Twitter: https://twitter.com/shawnmendes Instagram: https://www.instagram.com/shawnmendes Facebook: https://www.facebook.com/ShawnMendesOfficial Music video by Shawn Mendes performing In My Blood. © 2018 Island Records, a division of UMG Recordings, Inc.

Karen Huller, author of Laser-sharp Career Focus: Pinpoint your Purpose and Passion in 30 Days (bit.ly/GetFocusIn30), is founder of Epic Careering, a corporate consulting and career management firm specializing in executive branding and conscious culture, as well as JoMo Rising, LLC, a workflow gamification company that turns work into productive play. 

While the bulk of her 20 years of professional experience has been within the recruiting and employment industry, her publications, presentations, and coaching also draw from experience in personal development, performance, broadcasting, marketing, and sales. 

Karen was one of the first LinkedIn trainers and is known widely for her ability to identify and develop new trends in hiring and careering. She is a Certified Professional Résumé Writer, Certified Career Transition Consultant, and Certified Clinical Hypnotherapist with a Bachelor of Art in Communication Studies and Theater from Ursinus College and a minor in Creative Writing. Her blog was recognized as a top 100 career blog worldwide by Feedspot. 

She was an Adjunct Professor of Career Management and Professional Development at Drexel University’s LeBow College of Business, will be an Associate Professor in Cabrini University’s Communications Department in 2019,  and is also an Instructor for the Young Entrepreneurs Academy where her students won the 2018 national competition and were named America’s Next Top Young Entrepreneurs.

 

4 Things You Can Do on LinkedIn to Attract Recruiters

Photo by petrOlly via Flickr. Some rights reserved. https://bit.ly/1Q5hzp0

Photo by petrOlly via Flickr. Some rights reserved.

(Upcoming posts: How To Handle Recruiters Wanting To Connect, How To Deal With Trolls Now That You’ve Gone Viral)

In case you weren’t aware already, recruiters use LinkedIn to find, qualify, and engage with talent for open positions. I can’t confirm an actual statistic, but one study reported in 2016 that 84% of recruiters use LinkedIn to recruit while another study from March 2018 reported that 94% of recruiters use LinkedIn to vet candidates. I believe them both.

From the 2017 Jobvite Recruiter Nation Report, below are the top three positive factors that impact a recruiter’s decision to move forward with a candidate.

  1. Examples of written or design work (65%)
  2. Engagement in volunteering, mentoring, or non-profits (63%)
  3. Mutual connections (35%)

So, if you want to be visible and desirable to recruiters as part (not all) of your job search plan, below are four things you can do to increase your chances.

Please be advised that companies report their highest quality candidates come from external recruiters only 7% of the time, and 26% report that their lowest quality candidates come from external recruiters. So, allocate your time investment in recruiters to be about 10% of your efforts. Contact us to learn what to do with the other 90% of your time.

The good news is the efforts below will not only make you attractive to external recruiters, but also internal recruiters and, even better yet, hiring managers.

  1. Follow and engage with recruiters and industry leaders who are active on LinkedIn.

By active, I mean they post regular status updates, like and comment on others’ posts, and have 500+ connections.

When you follow them, their updates will show up on your homepage feed. But, when you follow a lot of people and companies, algorithms will govern your homepage feed so that you only see status updates with strong engagement predominantly. In other words, their posts will only show up in your news feed if others have been engaging with those posts (popular posts).

You will also want to make sure you follow companies on your target company list and internal recruiters, HR leaders, and thought leaders (who are active.) Some that I follow:

  • Lauren McDonald
  • Adam Karpiak
  • Shaun Hervey
  • Ken Lubin
  • Tabith Trent Cavanaugh
  • Brigette Hyacinth
  • Kevin Wheeler
  • Lou Adler

Once you follow, you must engage! You can help them gain more visibility by liking their posts, which then adds their post to your networks’ home feed and lists that activity to your profile under recent activity. However, if you want to gain visibility with them or within their network, comment thoughtfully. Asking additional insightful questions will generate the most visibility.

Spend 15-20 minutes doing this daily and you will see the amount of your profile views go up. The amount of invitations or followers you receive will be more reflective of the quality of your posts, versus the quantity. I recommend you focus on what you say rather than how frequently you say it.

We’ll discuss in a later post what to do when recruiters you don’t know invite you to connect.

  1. Add people to your network weekly.

Start by expanding who you think SHOULD be in your network. The obvious people are former or current co-workers, supervisors, vendors, and customers. Some people focus solely on people in their industry or professional realm, but this is a mistake. People don’t operate in industry vacuums. Think of anyone you are on a first name basis with who, if they asked you, you would not hesitate to make an introduction on their behalf. This could be neighbors, fellow soccer parents, doctors and dentists, event planners, attorneys, accountants, etc.  Every time you leave your house, think about “the people that you meet each day.”

If you fewer than 200 connections, aim to add 20 each week by inviting 50. If you have at least 200 quality connections (meaning you know them at least as an acquaintance, if not better), and you feel that you have added all of the above-mentioned people, start seeking out those who are commenting on posts of interest to you. It’s the easiest way to connect and customize your invitation message: “I saw your comment/post on >>>> and thought it was really insightful. I’d like to know more about what kind of introductions would be the most impactful to you right now. Do you have 20 minutes or so to get better acquainted offline? My number is…..”

Then, of course, wait for them to accept or perhaps respond, and follow up to schedule an introductory phone call, a lunch or happy hour, or invite them to an event you will be attending and ask them to meet a bit earlier.

  1. Start posting quality content.

What is a quality post? One that exhibits your expertise, but also initiates a discussion that others want to engage.

You have two options for posting content on LinkedIn, and I recommend using them both to some capacity.

The first option is your status update:

You enter this right from the top of your homepage. You have 600 characters here, unless you want to cross-post to Twitter, in which case you have 140 characters. A highly engaging status update now has the potential to go viral even more so than publishing posts, as long as people engage. Engagement will extend the “shelf life” of your post, so your goal is to get people to like and share it.

Think about some of the pains your industry experiences, trends impacting it, and challenges of implementing solutions.  Find ways to resonate and empathize with your future employer. Don’t give away all your proprietary expertise, but definitely share the great outcomes to which you have contributed. Tell stories. Express your personality, which will promote you not only as a qualified candidate, but one who would potentially fit in with a company’s culture. Don’t worry about pleasing everyone. Not everyone will give you an offer. You only need one great offer (though we can help you generate momentum that produces multiple offers.)
Read each post out loud twice and have someone else proofread it twice before you put it out there.

We’ll discuss in a later post what to do about trolls. Don’t let them stop you from getting great content out into the world.

The second option is publishing posts:

These are essentially like blogs or articles. They are usually longer (500-800 words) and include keywords. While the “shelf life” of these are longer (they will be associated with your profile either indefinitely, or until LinkedIn decides to change that), they become hard to find unless engagement continues.

They can sometimes be picked up and promoted by LinkedIn. I recommend also sharing through your status update, to individuals who may want to chime in on the comments, and in groups (read and follow all group rules; some don’t want you to self-promote or direct people outside of a discussion thread.)

Think carefully about your titles and try to think about what someone might be experiencing, wanting, or wanting to avoid.

  1. Volunteer and add your experience to your profile.

The better volunteering opportunities are the ones that enable you to interact with people and work on a team. Perhaps you can even be the one that organizes a community event. You might want to start with professional organizations in your industry. See if they have events coming up at which you can volunteer.

I encourage you to choose an organization that has meaning for you. It may or may not lead to you meeting someone who can open a door of opportunity for you, but it is really one of the best ways to remember how valuable you can be for others. And at the same time, helping others less fortunate than you will remind you of your own blessings.

As expressed above, a tertiary benefit is how favorable recruiters look upon this type of activity.

You may also opt to add a post related to that non-profit or volunteer activity and tag others involved to bring them added visibility, as well. Besides professional organizations and non-profits in your community, another place you can go to find volunteering opportunities is volunteermatch.org.

Watch for upcoming posts related to this topic:  How To Handle Recruiters Wanting To Connect, and How To Deal With Trolls Now That You’ve Gone Viral.

See Me, Feel Me / Listening To You

Provided to YouTube by Universal Music Group North America See Me, Feel Me / Listening To You · Roger Daltrey Tommy ℗ 2000 Polydor Inc. Released on: 2000-01-01 Producer: Pete Townshend Producer: Ken Russell Author, Composer: Pete Townshend Music Publisher: ABKCO Music Inc. Music Publisher: Fabulous Music Music Publisher: Fabulous Music Ltd.

Don’t Stress Out about Stress…Yet

Photo courtesy of Sarah (https://www.flickr.com/photos/dm-set/). Some rights reserved.I have been trying all morning to find a Quartz article that other articles (Apost.com) have been referencing regarding bad bosses, why people don’t leave them, and how a bad boss can be as bad for your health as second-hand smoking. I couldn’t find this source article, so I won’t cite the statistics as truth – YES! I fact check!

So, I did a little bit more legwork to see if I could find the original research sources (The American Psychological Association, Harvard, and Stanford.) What I found was that a “recent” study being cited, isn’t very recent at all – 2015.

Further, people who cited the original Apost.com article said that the Quartz article quoted the American Psychological Association stated 75% of American workers said that their boss was a “major cause of stress.” I have not been able to validate this either.  It also says 59% of these people would not leave their job in spite of their bad bosses – I also found no validation of this statistic, and I was relieved for that!

Here is what I have been able to validate

An aggregation of 228 different studies found:

  • Those who face major stress at work are 35% more likely to be diagnosed with an illness.
  • People who work long hours are 20% more likely to die sooner.
  • The fear of losing your job increases your chance of having poor health by 50%.

I’ve had many clients over the years who had to leave their jobs because they believed it was making them sick – literally. They weren’t imagining it. Science has proven that stress can negatively impact our health. There are too many citations to reference on this. If you would like proof, go to pubmed.org and enter “stress and disease” in the search bar.  If you are in denial of this, it may even benefit your health, too.

Not all stress is bad. Eustress is the good kind, and further studies indicate that our perception of stress is the real determinant as to whether it will impact us negatively in the form of sickness and disease, or whether it will improve our performance, resilience, and sense of achievement.  Some people bring out their best in stressful situations.

You have to assess your beliefs about stress and know your own stress limits before worrying that your string of sicknesses is related to your job.  A report I found cited the theories and methodologies of some major I/O Psychology thought leaders (Kahn, et. al.,) which purported that a person’s fit to their environment determined whether the job would produce eustress or distress.

Now, how well do you fit your environment?

A bigger question is, if you recognize that your environment does not allow you to thrive and operate at your highest levels, are you going to do anything about it?

The Apost.com article was thought provoking, even if it wasn’t properly referenced. The author, who surmised that survival is why people stay, stated, “Given the present market conditions, it is not an easy decision to quit one’s job and start over entirely.”

I have two things to say:

#1 – Regardless of market conditions, changing jobs is not an easy decision.  For many, this decision impacts not just the individual, but also family members and logistics that may be working. This is the #1 reason I have found why people stay at jobs that cause them (dis)stress. They operate under the notion that the chances of finding something better that also works with their lifestyle is a fantasy.

I’m here to tell you – it’s NOT!  It still won’t be an easy decision, but once you make it, engaging a partner like me will help ensure that you land swiftly and safely in a position that aligns with your lifestyle, values, and professional ambitions.

#2 – There’s nothing at all wrong with today’s market conditions (as of this post, April 2018.) With unemployment at a 10-year-low and wage growth relatively steady since 2010, there’s no need to be scared of this market – as of now. That could change, of course. But I assure you, having coached through the great recession, people were still landing jobs, and companies still needed to hire people. It just became much more competitive, and all the more reason to engage a coach to help you distinguish yourself and leverage your time and visibility effectively.

If you suspect your job is out of alignment in some way and is causing stress that could eventually (or already is) impacting your health, don’t wait any longer to get help. The job market is ripe, and just being in action and having a partner and a plan can greatly reduce your stress.

You don’t have to jump ship; just take the first step and book your free consultation!

How to Stay on the Same Side when Negotiating Salary

Everyone’s only out for themselves.  It’s a dog-eat-dog world. Maybe that’s what you have been taught. And if you bought it, you will see evidence reinforcing it everywhere. You believe it, and so it is your reality.

If so, the techniques I share in this blog are not for you. If you struggle to give people the benefit of the doubt, you will use negotiation tactics that are defensive. And, if you feel like you are struggling for power and losing, your approach may even border on adversarial.

If you struggle to trust a company even though it seems to be on the up and up, you will assume they are hiding something, and it will reveal itself in due time. In the meantime, you cover all your bases and feel compelled to constantly cover your … butt. In your professional work, if you feel the need to be competitive with others for attention, credit, prominence, and pay, you will assume others go to great lengths to win and that justifies you doing the same.

You are the last person my clients want work with, work for, or hire.

Why? You will most likely insist on being the last one to reveal your ask, even when pressed. You will try to circumvent the people in the company who are expected to ensure policy is followed for fairness and consistency. You may not even realize your bias against human resources.

You won’t believe what I am about to advise, so you might as well stop reading here.

If you consider yourself to be a moral, ethical person who believes that people are generally good and fair, you have found yourself disgusted by some things you have experienced in cut-throat corporate America. Even if you know there are good people out there, you may not have a lot of faith they can stay good in a system that promotes gaining profit (corporate and personal) over all else.

That being said, you want and deserve to be paid fairly. And there are so many great things you want to do with excess income that would enhance your life, help your family, and perhaps serve many others.

I have a deep compulsion to help you earn as much as possible within your market value range.  The truth is everyone wants a fair deal. I want that for you. You want that for you. And I want that for your employer, too. Why? Because when a company gets ROI on its talent, and it is a conscious corporation, it will reinvest profits in its people. And that is what we are all about.

A lot of companies say their people are their number one asset, but how many of them demonstrate it consistently? Finding out if a company really means it is getting easier (and we are working in making it even easier). And these companies will do the right thing by their people – and that’s when everyone wins.

If you want to stay on the same side with your employer during compensation negotiations, the first thing to do is due diligence: qualify that employer as a conscious company. Glassdoor, Top Places To Work lists, and the tenure and growth of its people historically (information you may be able to assess on LinkedIn) are resources you can use to do this. Then, of course, reach out directly to people on the inside to see if what you gather is substantiated.

The second thing you must do is understand what the market pays for your skills, experiences and talents. You can do this through online research on bls.gov, the salary estimates on Indeed (in the left column), reports on salary.com, and Glassdoor data. I recommend that you always ask a local recruiter who niches in your field to validate what you find. Make sure your data is based on local positions, or you adjust them based on your local cost of living.

Next, determine how you uniquely add value to this. In the nearly 12 years I have been a career coach, I have always been able to identify unique qualifiers for my clients, which is the essence of branding. Often there are monetary values attributed to those unique qualifiers, which can be qualities or hard skills. These can either push you into the upper ranges of market value, or move you above market value. Either way, you must be prepared to justify these clearly in a business case for your employer.

Whether you want to make a fair ask that enables the company to get ROI on you, or you are a top performer and the company knows how to leverage and develop you, they will aim to make 1.75x your salary. You may have a role traditionally considered to be in a “cost center” for a company, such as customer or technical support, but make no mistake – each and every role in a company was designed to contribute to the balance sheet in some way. If you’re not directly generating revenue directly, you are making it more possible, or you are helping to reduce costs or avoid shut-down/fines.  When you understand how your role contributes in this way, you can ensure that your ask is fair and that your reasons for believing this can be clearly articulated.

If your research indicates that the market value for your current position won’t meet your quality of life standards, it’s time to re-evaluate your career. And if you are unsure if the market value will support your needed standard quality of life and also provide a retirement you desire with the future quality of life you want, it’s time to get with a financial advisor. I am happy to make a referral. Just private message me.

Notice I haven’t said anything about your prior compensation. In spite of some companies’ and recruiting firms’ practices of determining your future value by your current value, your past or current compensation is not an accurate determination of your future value at all. It may be a reflection, however, of your self-worth. The branding journey we take our clients on helps them feel in alignment with their true market value and overcome the mental mindset that can develop from being underpaid and undervalued.

Lastly, what do you ask for and how do you come to an agreement with your employer while still keeping things friendly? After all, this is the first big decision you will make together. How you come to an agreement sets the tone for the commencement of the partnership, and it will influence your impression of each other from that point forward. Don’t you want to feel like you’re on the same team?  You each have an agenda, but the negotiation is really about finding the overlap and understanding the other party.

I am not one to advise people to refuse to answer questions about desired or expected salary.  Some of my peers, and even mentors, would.  If you feel like you might be taken advantage of by divulging your ask too soon, then you don’t trust this company. Maybe you wouldn’t trust any company? Or perhaps you didn’t qualify them as a company worthy of your trust? If you are the former, you probably should have stopped reading very early on. If you are the latter, do NOT enter into negotiations until you learn that the company is trustworthy, conscious, and invests in its people.

Instead of “holding your cards close to your chest,” I recommend boldly coming out with a reasonable range, data to back it up, and a business case to explain if you are asking for more than what the position usually pays. Keep in mind, ethical or not, when a person hears a range, they focus on what they are inclined to focus on in order to achieve their agenda. An unconscious company will want to get talent for as little money as possible. And a conscious company will not want to overpay for talent, because it hurts the company and inhibits their ability to re-invest in their talent.

Both examples will hear the low end of your range. So right after giving the range, discuss what conditions would have to be met in order for you to accept the low end, then swiftly explain how the company will benefit from investing in you on the high end.  Your low end must still support your current standard of living. Don’t give a low end that will leave you feeling slighted if offered, even though a conscious corporation would offer you good reasons for doing so.

Collegial negotiations are not just dependent what you say, though. It’s really more about how you are being – are you expecting the company will find your ask reasonable and do what they can to bring about the best possible outcome for both parties? If not, you probably should have stopped reading much earlier. This method will not work if you are suspicious. Authenticity is key here.

Lastly, leave the door open for them to ask questions and counter-offer. If a counter-offer seems way off your ask, ask them to help you understand, while giving them the benefit of the doubt that they have their reasons.

True story: I was trained in negotiating with candidates and employers as a recruiter. In my annual review shortly after that I was expecting a raise since I had been promoted in title. As trained, I did my research. In this annual review situation, it’s not customary to make an ask, as you’ve probably experienced. I anticipated my raise to be 50% above what I was making and instead it was a 10% raise. I had been underpaid my whole career prior to that, and armed with this new training, I was ready to earn fair compensation.  My boss, the VP of Sales – a master negotiator, had trained us to engage clients and candidates in further discussion when agendas didn’t align with the request, “Help me understand.” It became an inside joke, but in all fairness, it works, and it worked on him, too. I don’t have a poker face and I’m sure my disappointment in the offer was all over my face, so I took a deep breath and earnestly said, “Help me understand. I did research and based on the data, my compensation should be X.” I pointed to recent successes and things I had done outside of the scope of my role. He wanted to take a closer look at the data himself, and discuss it with the finance department and CEO.  They came back with a raise that was in my range, and a bit above the median. I, thankfully, had a conscious boss and CEO who wanted to pay talent fairly. 

The training I had was not the same as what I see other negotiation coaches promoting. It was designed to help three parties get on the same page, the employer, the candidate and the recruiting firm.  Our agenda was to keep strong relations with the employer to supply future talent needs, and to help our candidates earn as much as possible so that they stick and so that our share increased.  I used this training to increase my own salary by 50% and finally earn market value, and now I’m sharing it with you so that you can earn your fair share too.

 

If you would like to have guidance and support in qualifying conscious employers, understanding your unique market value, formulating and making your ask at the right time, reverse-engineering your career to align with your desired quality of life, and/or crafting counter-offers, e-mail Karen@epiccareering.com with the subject line: Make My Career Epic.

 

The Searchers – Take Me For What I’m Worth 1965

The Searchers – Take Me For What I’m Worth 1965

10 Steps to Being the ONE Who Gets the Offer: Avoid “Bland Brand”

Day 102/365 by markgranitz on Flickr

Most people don’t get the job. Only one. How do you set yourself up to be that one from the get-go?

It’s your brand. This isn’t just a buzzword, and it’s not something created out of thin air. In fact, you have one whether you are intentional about it or not. Only, if you haven’t been intentional (which is the “I” in EPIC,) it may not be a brand that positions you for what you want, and it might not be noticed by people in a position to give it to you.

Getting it noticed is a step ahead, step 3, though. Let’s just focus now on what you need to ask in order to assess your current brand, which is really how people think of you. Then you can bridge the gaps to include what people really need to understand in order to see that you are special, deserving, and ready for the next step.

[To go back a bit, Step 1 is Focus – I covered that in a video I shared recently, but it’s no longer available.]

Step 2 to landing your dream job is Branding. For job seekers, this means taking that focus on what you want to do most and who you want to do it for, and understanding what your ideal employer needs to know about you to help them quickly determine that you are a person of extreme interest and unique value.

A powerful brand creates a sense of urgency, because if a hiring manager sees your value, so will someone else, and that means that you could be an asset to the competition any day now. That’s a double loss to a company!

The average résumé and LinkedIn profile describe functional duties – what you were responsible for or in charge of doing and what your day-to-day, weekly and monthly duties were.

Do you think presenting yourself as average will attract the attention of your dream employer?

For that matter, will you attract the attention of any employer? Only if that employer is okay with average employees. What kind of job security can a company with average employees offer you? Will you be satisfied working with average people who produce average results? You may, and to each his or her own. My clients would not be, but that’s why they choose to work with Epic Careering. If you aren’t striving for Epic, you aren’t a potential client. This post could still help you, because even if you want an average job, you still need to land it, and you still need to be slightly better than average – otherwise, how is an employer to choose? I can just see them doing eenie meenie minie moe with résumés now.

(By the way, and this may seem obvious, so forgive me, but in order to be seen as an attractive candidate, you first have to be seen. Don’t depend on online applications for this, but again, that’s step 3.)

A. In order to assess your current brand, it’s best to ask others who know you well: What kind of reputation do you think I have?

When people give you generic answers, such as, “You’re a team player,” or “you are results-focused,” get them to be more specific. For example, when it comes to results, ask them to define the kinds of results that you generate, or how they can tell you are focused on results. If they praise you on your ability to work with a team, ask them what they think makes you good at working with a team. These are a couple examples of where and how to dig deeper, but the kinds of responses you might get are limitless. The key is to keep honing in on your UNIQUE way of being valuable in ways that many, many people are valuable. Don’t settle for answers that most people give, or you will wind up sounding like everyone else. That’s a kind of brand, but not the kind that gets the offer – that’s a bland brand.

B. Now you have to take a look at the kind of people that your ideal company wants to hire. Find a company that meets 80% of your criteria (which were developed in Step 1 – Focus.) How? Pick the most critical of those criteria and determine where companies who meet that criteria can be found.

For instance, if you want your company to offer excellent health benefits, Google “companies that pay 100% health benefits.” This worked for me. You may want to put in your state or city, but even if a company is headquartered in a different location, they still may have subsidiaries or locations near you, or they could have remote positions.

C. Visit their employer page to see what they say about the kinds of talent they attract. The better ones will have employee testimonial videos. You’ll still want to rely on other sources. Go to LinkedIn, search for the company, opt to see the employees on LinkedIn. You can sort by titles that resemble the ones you would want. Check out various profiles to see where else people worked, where they went to school, and what they have achieved at work and in their community. You may even see if those same people are on other social media, like Facebook or Twitter where they may share more candidly and you can find out more about the kinds of personalities the company attracts.

D. Look for trends. Write down what you find. What are the common backgrounds, personalities, and achievements that have enticed this company to hire in the past? Do you feel like you fit in?

That’s a loaded question, since most of us suffer from “imposter syndrome.” Let’s assume that these are people that you think you would like to work with, and therefore you would fit in. It’s generally true that traits we admire in other people are those we possess or strive to possess, and therefore are authentically us. We just need some evidence.

E. Take the list of common backgrounds, personality traits, and achievements and put them in a T-table so you can compare with what you possess. Keep in mind that you may have to look outside your previous work experience to find evidence, since we don’t always get the chance to express or apply our innate strengths on the job, or we do and it’s not appreciated. If we’re going for EPIC, we’re assuming that your strengths, talents, and personality will be embraced and leveraged. That’s what makes you feel ALIVE at work. [Let’s also assume that you’re well compensated for them.]

F. Here is where we get more specific and start to build your brand case. The achievements, education, and skills are the more tactile to compare. However, when it comes to personality traits, it may be more challenging. Asking for assistance from those who know you well can really help speed this process along, as vulnerable as it might make you feel. You need to discern what your unique way of demonstrating these qualities has been.

G. Once you have all of the data, synthesize it, and distill it into 4-6 branding points – no more/no less. You need a solid foundation on which to build your content, and you want to make sure you can be clear and consistent across your résumé, LinkedIn profile, biography or any other media you might use to share your brand.

H. Put them into priority based on for what you want to be appreciated most.

I. Each branding point needs a story to prove it. The higher priority branding points need to be proven more frequently, and more recently.

J. Use the following formula to flesh out all the details of your story

> Situation (the conditions that existed that necessitated a change)

> Challenge(s)

> People impacted and the impact (pre-solution)

> Decision made

> Action taken

> Skills, talents applied

> tools used

> people involved

> results (in measurable terms whenever possible)

> impact (how that trickled down to other people)

K. Take the most impressive components of each story and build a bullet, starting with an action verb, that highlights them for your résumé. You may not accommodate each part of the story for résumé bullets, but you can save that back-story for your LinkedIn profile, helping you create a completely complimentary brand story between the media.

If these steps have already overwhelmed you, and you feel that in the time that you would take to complete all of these steps you could have made good money, do what highly successful people do and leverage other people’s expertise and time.

Engage us and we will:

  • Ask all the pertinent questions
  • Understand your target employer’s hiring criteria
  • Ensure that your new brand resonates with them and creates a sense of urgency
  • Get granular and specific about which makes you unique
  • Synthesize and distill all of your qualities and experience into 4-6 branding points
  • Write your summary to distinguish you among any other equally or more qualified candidates
  • Compose branded bullets that PROVE you are a MUST-CALL candidate
  • Craft complimentary content that presents a clear, consistent and compelling story that inspires action

 

If you like these steps, consider yourself a talented writer, and love the do-it-yourself model, I recommend investing in our very fun bullet builder, summary builder, LinkedIn profile builder and our proven template: http://epiccareering.com/diy-content-builder/. These put all the creation in your hands without the guesswork that can lead to costly (time and $$) trial and error.

The Smiths How Soon Is Now?

Album: Hatful of Hollow / Year: 1984 / Written by Morrisey and Johnny Marr / Produced by John Porter Lyrics: I am the son and the heir Of a shyness that is criminally vulgar I am the son and heir Of nothing in particular You shut your mouth How can you say I go about things the wrong way?

Step 3 to a Happy Career: Freedom!

Soaring Bald Eagle by David Lewis of Flickr

Are the people you deem as successful really free?

The answer may surprise you.

Freedom, by definition, means unrestrained, able to do as one chooses.

Some of the most successful people are severely accountable to many people, and while they may have power to make decisions, they have to make them under heavy constraints with serious consequences.

Success, as in career achievement, does not equal happiness.

Do you look at other people and think they have it easier than you? Do you resent them, even just a little bit?

Not everyone strives for success. Few people strive for a simple life – just enough to get by. Are they happier? Not always. Do they have fewer problems? Not necessarily.

So if you aren’t striving for success, but you aren’t striving for simplicity, are you striving for balance? Is it working? Are you happy?

While happiness and striving are contradictory forces, freedom is elusive to most of us. Some may enjoy certain kinds of freedom, such as the ability to work from anywhere, or to be able to afford travelling to exotic places, but still are on some level enslaved by the need to please others, to be accepted, to be understood, or to be loved, even.

Before you reject this, think about what you learned at a young age about what it took to be loved and accepted.

Many people spend their lives pursuing achievement because at some level they feel that it is what they need to do to feel like they are worthy of love.  Many others gave up a long time ago and settled for that which they felt was worthy. Some were taught that successful people were unethical, and therefore being successful was undesirable.

Are you resisting success, even though it is what you “want?” You’ve heard the phrase, “Be careful what you wish for.”

One of my Facebook friends who recently graduated law school shared that one of her professors taught her a theory that all millionaires – every single one on the planet – at some time took advantage of someone else, and that is how they were able to become millionaires.

“No one ever *earned* a million dollars… Someone, somewhere was taken advantage of. Someone, somewhere lost in order for the millionaire to gain.”

Wow!  This post caused much debate on both sides, and revealed how differently we can think about financial success, corporate success, and what is fair, especially when it comes to compensation. What did I think? I thought the poster was sure to never become a millionaire with that belief, or if she did she would feel such shame and guilt that she could not enjoy it, though I hope she proves me very wrong and, therefore, proves the theory wrong and obliterates the belief that wealth equals greed for all who hold that as truth.

Last week, I challenged you to vividly visualize the career circumstances that you consider to be ideal. This week, I want you to dig deep into your feelings to see if, upon achieving this ideal future, you will be free from experiencing anything negative that could keep these circumstances from really making you happy.

It may be easy to say, “Of course, I’ll be happy!”  However, if you need circumstances to change in order to be happy, you are not really free. You are enslaved to those circumstances. You would be dependent on those circumstances to make you happy.

You may also notice that there are resistant thoughts – the dissonance between your current world and that future world is too extreme, and, therefore the feat is overwhelming; you would be resented by your family/friends/neighbors/community; you would become someone you don’t like; you will contradict things that you have said and believed.

These are real obstacles to your ideal vision. You will ultimately find at some point the efforts to achieve your ideal future will cease, and you will lose momentum because these thoughts are essentially inertia.

 

Exercise your freedom by choosing to make decisions without the restrictions of these beliefs.

 

Step 2 to Career Happiness

Happiness by Goutier Rodrigues of Flickr

 

Some people grow up believing that they can do anything. Some people have parents that reinforce this belief. When you grow up under these conditions, you develop a very friendly perception of the world. You perceive very few limits and are attuned to identifying and leveraging resources to achieve goals. You are apt to try things that other people would never attempt, simply because you have an ingrown faith that success is inevitable.

Many would consider you blessed, even charmed, and they may be resentful. Just as it is hard for them to understand why you are so lucky, it can be more difficult for you to empathize with people who suffer from career and financial shortcomings. To you, it looks like a choice.

You are not wrong, however the choice is not a conscious one.

We all run on programming that we developed at critical, impressionable stages growing up. Even two people growing up in the same household can develop very different beliefs with a different meaning they ascribe to the same event.

Last week, my challenge to those who identify a recurring, automatic belief that success is for others was to imagine yourself in your current circumstances, but in the flow. The flow is a state of being in which you feel that just by being your fabulous, highest self, things are working out perfectly.

Perhaps your commute to work has green lights all the way. There is a parking spot right up close. Nobody comes to talk to you for 15 minutes while you evaluate and plan out your day. The meeting you dreaded has been rescheduled. That person you’ve been trying to reach has returned your message. The challenge that you were working through last week has a viable solution. The week you requested off has been approved. The project you and your team successfully completed has received high accolades and has been noticed by key players in your organization. Your boss now wants to talk to you about growth opportunities. Everyone you speak with is picking up on your positive vibes and returning them with friendly gestures and offers to help. You end your day having satisfied your list of tasks, and even made headway on some strategic initiatives that will help you gain even more visibility and credibility. On your commute home, your favorite song comes on the radio, and you sing like no one is watching, even though they are. You get home to a peaceful, clean house or apartment and your favorite meal, courtesy of someone you love. After spending some time engaging in a favorite pastime, you excitedly take a look at your day ahead, and rest easy knowing everything is as it should be.

Have you ever had a day like this?

If not, or if it has been a while, the first step is visualizing your day to go exactly as you want it to.

Practice it every night and or morning for a week, and then start this new exercise:

Visualize your ideal day with the circumstances you perceive to be ideal.

Perhaps you no longer commute, and instead work from home or from anywhere. Perhaps instead of speaking with grumpy customers all day who complain about a poor product your company makes, you are onboard and supporting clients who love what your company has helped them do. Perhaps instead of having a boss who rarely offers support and guidance, you are working underneath one of the most brilliant minds in business and she invests an hour or two each week to coach you on how to get to the next level. Maybe instead of following someone else’s rules that do not make any sense, you are architecting the best practices and standard operating procedures that are helping your organization run über efficiently and effectively.

Sometimes we think that we envy someone else’s situation, and then we put ourselves in it and realize there are things about their situation that we would not want.

I have a client who thought his ideal employers were in the city, which would have been an hour or longer commute every day, after running a company from home for many years. He took a job in the interim that was still a significant commute, but much shorter than the city. He realized in the first week of having that job, and not having seen his three-year-old for several days in a row, that working for those employers in the city would not have made him happy.

Now that he knows this, he has a greater peace and empowerment around his choices. He can more confidently invest his time and energy into a next step that will make him happy at home and at work.

His homework is the same as yours – once you have spent a week visualizing yourself in your current circumstances in the flow, spend a week visualizing ideal circumstances, from wake up time to sleep time.

The best time to do this is in the morning when your conscious and subconscious mind are still closely connected. You may also choose to do this as you go to bed, though sometimes I can get myself so excited that I do not sleep as well.

This exercise alone does not stop those recurring beliefs that success is for other people. You will still want to notice them, and when you do, go back into your visualization, but affirm for yourself that this is possible for you.

 

If that feat is very challenging, ask yourself why it isn’t possible for you.

Are these answers truth, or story?

 

What Career Did You Decide Was “Too Hard to Break Into?”

Dreaming in color by _davor of Flickr

 

This week I just wanted to share a brief notice about a trend that is way too prevalent.

People decide that their dream career is unobtainable. Just because– not because they did the research, crunched the numbers, interviewed people in that job to see how they got there, or even checked the LinkedIn profiles or biographies of those who were in that career – just because.

They assume.

And yet, other people are seeking and obtaining their dream careers.

True, you might have to fill a knowledge or skill gap. You might have to take a step back in income. But do you know that, or are you guessing that?

And even if few people get to do it, who is to say that you couldn’t do it?

Ask yourself this question: Why couldn’t you?

Is your answer based on fact or story?

Think it is too late? Doubtful!

If an 82-year-old nun can finish an Ironman Triathlon, what makes you think you are too old? A 98-year-old yoga teacher would tell you anything is possible at any age.

Who gets to decide that you are too old anyway?  In most cases, you do.

Read this blog by Tim Ferriss about an experiment he conducted at Princeton University to prove that bigger goals are more than obtainable. Most people assume that things are harder than they are, and they don’t even try, EVEN when there are exceptional rewards.

 

So, what dream job did you exclude as possible, and is it or not?

 

Dear Soon-To-Be Graduates: The Last 2 of 7 Things You May Not Want to Know, But Need To

Graduation Day by MD Saad Andalib of Flickr

The big day is arriving soon, dear graduates.  You will be a full-fledged member of the “real world.”

Some of you are ready, while others are scared to death. The difference between the two groups is outlook. The ones who are ready perceive the real world will be able to offer them more than childhood or college life, such as independence and self-reliance.

I considered myself in the other group – the scared group. I perceived that the real world was harsh, and success was not necessarily dependent on my effort and talent, but on my aggressiveness, competitiveness, and self-preservation.

This was so unappealing to me, and I did not feel very powerful or self-reliant. As the youngest child and only girl, I was taught to be afraid of the world, that there are situations and places I should avoid, like the city. At nearly 40-years-old, my father still worries about me going to the city. He thinks I’m naïve. I’m not – I receive alerts of assaults where I go to work in the city every week. I grew in my awareness of a self-limiting belief that was formed by this conditioning and decided it was not truthful. I did not have to let other people take opportunities that the city offered so that I could stay safe in my suburb – which is equally untruthful.

There were a number of things I perceived about the real world that limited my early career growth, and one that I did not realize, but got lucky and unlucky in how things worked out.  Here are two things that I want to share with you that might have made a big difference to me, had I known them.

  1. The demands of life will become greater; enjoy yourself, but put in the effort to be a reliable performer.

It is very hard to help you form a realistic expectation of how limited your freedom will be once you settle in to family life, if that is the life you choose. Some may express resentment, in fact, for how free you are. As long as your personal activities do not interfere with your professional obligations, take advantage of this time in your life – travel, socialize, be civically engaged, volunteer, delve into your passions – whatever they are.

Attend conferences and make great new contacts. Maintaining relationships will become more challenging, even if you do not choose a family life, because OTHER people will, and that will limit their availability and freedom to connect. The more you connect and engage with people now, the stronger your bonds will be, and the easier it will be to reconnect with people after some time passes. You may not see some of your best friends more than once a year. This is okay, but do not give up on people because they become busy. In fact, it will take more effort as you age, but it is just as necessary, maybe even more so, to maintain these relationships.

Keep your word – it is your key to long-term success. If you say you are going to do something, deliver. Last week I shared how as you grow older it will seem harder to procure the help of others, because people generally grow more skeptical, if not cynical. However, if you have impressed people as a person of your word, and you come through for people (if they are given proper direction and inspiration), they will be more apt to come through for you, too. Making an extra effort on someone else’s behalf requires time. Many perceive time as a resource they already lack. To make it an effort they are willing to make, you have to be WORTH the effort. Use your youth to establish yourself as a person worthy of the effort of others. Remember to express gratitude to those who invest their time helping you grow and develop. Look for ways to give that value back and pay it forward.

  1. It will become less acceptable for you to not know what you want as years pass.

As you gain professional experience, it is expected that you will discover what you like and do not like in terms of role, culture, boss, structure, and environment. As you gain valuable skills and experience, the investment of hiring you increases, and the stakes for your employer become higher. Retention and engagement determine if a company receives a return on their investment in talent, so they will want to ensure that your intended career path coincide with the current AND future opportunities that they can offer you.

Though it was relatively early in my career when I discovered a field that lit my proverbial fire (coaching), I was also too early to have enough experience to be credible and effective. I had to spend several years learning more about how to make success more likely and failure less likely. Because I knew my ultimate goal and my reasons for staying in recruiting, I was able to ask for greater opportunities to interface with the clients (employers), and ask questions that helped me do my job better, but also learn more about how hiring managers in diverse organizations qualified top contenders and chose which one received the offer.

Then, when I started coaching at age 28, it was challenging to convey that I was senior, mature, experienced, knowledgeable, and credible enough to attract the volume of clients I expected. If I had not been so sure, however, that I was doing exactly what I was supposed to be doing, that I had found the career where I could make an optimal contribution, I would have struggled (even more) to survive, and would likely NOT have survived to be celebrating 11 years in business in a couple of weeks.  By the way – I had a coach that helped me maintain my “true north” when challenges threatened to sway me wayward.

I had a nephew that died at 28. I have lost over a dozen classmates. You may feel like you have your whole career to figure out what you want to do, but I urge you to invest time EARLY and OFTEN assessing where you can be the most successful, happy, and effective.

 

The best time to plant a tree was 20 years ago; the second best time is NOW.  If you are NOT a soon-to-be graduate and you are just now learning these lessons, there is still time to have them make a difference for you.

What lessons would you share with future business rock stars?